About the Role
The individual will oversee marketing campaigns across digital platforms, analyze performance metrics, and adjust strategies to maximize reach and conversion while supporting broader business objectives.
Responsibilities
- Manage and optimize paid advertising across search and social platforms
- Develop content strategies aligned with audience engagement goals
- Track, report, and interpret campaign performance data
- Collaborate with creative teams to produce effective marketing assets
- Identify new digital opportunities to expand brand visibility
- Maintain brand consistency across all online channels
- Coordinate with product teams to align messaging with market needs
- Execute email marketing campaigns and monitor engagement metrics
- Conduct A/B testing to improve conversion rates
- Research market trends and competitor digital strategies
- Optimize landing pages for lead generation and user experience
- Use SEO best practices to improve organic search rankings
- Manage digital marketing budgets and forecast spending
- Build and maintain relationships with external marketing partners
- Support the development of marketing automation workflows
- Ensure compliance with digital advertising policies and regulations
- Lead digital strategy for product launches
- Monitor online reputation and respond to feedback trends
- Provide regular updates to senior management on marketing outcomes
- Train team members on digital tools and platform updates
Nice to Have
- Certification in Google Ads or Google Analytics
- Experience with marketing analytics tools like Tableau or Looker
- Knowledge of multilingual or international marketing campaigns
- Background in technical SEO audits
- Experience in the manufacturing or industrial technology space
Compensation
Competitive salary with performance-based incentives
Work Arrangement
Remote position with flexible hours
Team
Part of the digital growth division, collaborating with content, analytics, and product teams
About the Company
The organization specializes in industrial solutions and serves clients globally with a focus on innovation and reliability in product design and service delivery.
What We Offer
Opportunities for professional development, a flexible work environment, performance bonuses, and access to modern marketing technologies.
Not available for this role
