Promova is looking for a Middle User Acquisition Manager to join our team. You will be responsible for acquiring and optimizing traffic to meet profitability KPIs, scaling advertising campaigns, and growing our app and platform user base. You'll be part of a mission to redefine language education to make it accessible, personal, and effective.
What You'll Do
- Launch and manage ad campaigns in Meta, TikTok, and other platforms to acquire new users.
- Manage and optimize large advertising budgets to hit ROMI and profitability targets.
- Continuously test and refine creatives, targeting, geographies, bids, and budgets.
- Track performance metrics, analyze results, and generate actionable insights.
- Experiment with new traffic channels, product funnels, and campaign types until profitable.
- Research market and competitors to inform creative and product strategies.
- Collaborate with cross-functional teams to improve unit economics and scaling potential.
What We're Looking For
- 1+ year experience in a similar role.
- Strong analytical skills and the ability to turn data into actionable insights.
- Hands-on experience with advertising platforms (Meta, TikTok, etc.).
- Understanding of ad tracking systems (Pixel, CAPI) and how they work in campaigns.
- English level: Intermediate+ (minimum), with motivation to improve.
- Ability to generate creative hypotheses based on analytics.
- Marketing skills for analyzing and evaluating creatives.
Nice to Have
- Experience with large advertising budgets and meeting/exceeding KPIs.
- Knowledge of A/B testing methodologies for creatives, audiences, and funnels.
- Experience in market and competitor analysis for campaign strategy.
- Previous work with cross-functional teams (designers, product managers, analysts).
Team & Environment
You'll join a company of 170+ professionals in an environment built on care, quality, and creativity. Our culture is built for continuous growth and skill development, offering freedom and trust to implement your own ideas and see real impact.
Benefits & Compensation
- Compensation for additional training at external events and seminars.
- Access to a large electronic library.
- Paid online courses and conferences.
- Promova English Group.
- English Classes.
- Promova Speaking Club.
- Access to Promova Premium.
- Work remotely from any safe location worldwide.
- Flexible work schedule.
- 20 paid vacation days per year.
- Unlimited number of sick days.
- Medical insurance coverage.
- Mental health support.
- Power station reimbursement.
- Employee discounts and special benefits for remote employees.
- Remote team compensation for gathering and team-building episodes.
Work Mode
This is a fully remote position. You can work from any safe location worldwide with a flexible schedule.
