Avenida Calle 100 No. 9A-45, Bogota, DC, Colombia Hybrid Employment

NielsenIQ is hiring a Media Marketing Effectiveness Analyst

Responsibilities

  • Solutioning, Designing, executing, presenting and implementing analytic insights related to media analytics ( MMM and lift solutions) and tools to meet clients’ research objectives
  • Ensure pro-active insights and action-oriented solutions are delivered to our clients by being an expert in your practice area(s) and data/insight storytelling, with an ability to explain methodologies behind all key analytical solutions to the client
  • Work as a part of an international project team that helps FMCG & Tech Durable clients measure, model, optimize and consult on their Media activities
  • Manage team resources, timelines and priorities both internally and externally, sometimes consisting of moving targets and conflicting deadlines
  • Coordinate project execution between teams of experts, this will involve liaison with clients, publishers, media agencies and remote NIQ teams.
  • Creatively find ways to enhance the capabilities of our Advanced Analytics team through ideation, process improvements, best practices, skills development/coaching or cross-functional initiatives
  • Drive client value, successful implementation and ongoing usage/integration of analytic solutions focusing on activation based outcomes.
  • Partner with the sales organization to grow the media effectiveness analytics business
  • Coordinate project execution between teams of experts, this will involve liaison with clients, publishers, media agencies and remote NIQ teams.

Additional Information

  • This position is off-site and some travel is required.
About company
NielsenIQ
NielsenIQ delivers the Full View of shopper behaviour to clients through Homescan panel data, capturing real shopper behaviour to provide insights for businesses, particularly in the FMCG sector.
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Job Details
Department Customer Success
Category other
Posted 25 days ago