Valatam is looking for a Media Buyer to join our team. In this fully remote role, you will manage and optimize paid advertising campaigns on Meta platforms (Facebook and Instagram). You will be responsible for scaling ad performance, analyzing campaign data, and maximizing return on ad spend (ROAS) through data-driven strategies.

What You'll Do

Manage all Meta ad accounts and campaigns from setup to reporting.
Monitor and analyze daily performance metrics (CPA, ROAS, CTR, CPM, CVR).
Adjust budgets and pacing based on real-time performance data.
Conduct A/B testing on audiences, creatives, ad copy, and landing pages.
Collaborate with creative teams to develop high-performing ad content.
Prepare weekly and monthly performance reports with insights and recommendations.
Ensure accurate tracking setup (Meta Pixel, Conversion API, event tracking).
Stay updated on Meta Ads best practices and algorithm changes.

What We're Looking For

Fluency in English (C1/C2) and Spanish.
2+ years of hands-on experience with Meta Ads.
Strong experience with Meta Ads Manager, Google Analytics (GA4), and Excel/Google Sheets.
Experience working with UTM links, conversion pixels, Google Tag Manager, and CRM tools.
A quiet home office, stable internet (≥ 10 Mbps down / 2 Mbps up), and a backup connection.

Nice to Have

Bachelor’s or Associate’s degree.
CRM tool experience, preferably with HubSpot.

Technical Stack

Meta Ads Manager
Google Analytics (GA4)
Excel/Google Sheets
UTM links
Conversion pixels
Google Tag Manager
CRM tools (HubSpot)

Team & Environment

You will collaborate with creative teams to develop ad content.

Benefits & Compensation

Hourly rate starting at USD 1288$/month (final rate will be experience-based).
Annual pay increments.
Discretionary client bonuses (80% of clients award year-end bonuses).
7 U.S. federal holidays + 4 paid PTO days.
Monthly medical insurance stipend (after induction).
Birthday/Anniversary bonuses.
Gym/Wellness allowance.
Unlimited online fitness classes.
Company events & Christmas celebrations.

Work Mode

This is a fully remote position open to global candidates.

Valatam is a Great Place to Work certified company for 2025-2026, built on a culture of action, care, outstanding quality, dependability, and positive energy.