Chaos is hiring a Marketing & Partner Programs Manager - Japan to grow awareness and demand for our products in the Japanese market. In this role, you will act as a hands-on marketing generalist, tailoring global campaigns to local needs with a clear focus on AEC-related workflows.
What You'll Do
- Plan and execute the Japan marketing calendar, aligning with HQ campaigns and local revenue targets.
- Support channel partners with joint marketing plans, MDF usage, and ready-to-use Japanese assets.
- Manage Japan’s presence at third-party events and organize Chaos-owned events, including workshops, user days, and webinars.
- Coordinate with external agencies on SEO, paid campaigns, and local landing pages.
- Handle local PR and media outreach, building relationships with key AEC and design media.
- Engage local communities, content creators, and power users to grow organic reach and advocacy.
- Oversee the translation and localization of key marketing materials to ensure they feel native to Japanese customers.
- Drive marketing activities for education, universities, and schools, in coordination with Sales and EDU teams.
- Track pre-defined key marketing KPIs and report results to the Japan Commercial Team Lead and HQ Marketing.
What We're Looking For
- 4-7 years of B2B marketing experience in Japan.
- Native-level Japanese and strong business English for HQ collaboration.
- Broad hands-on marketing background: events, partner marketing, digital campaigns, and content.
- Practical understanding of digital marketing: SEO, paid media, webinars, and basic marketing tools.
- Strong Japanese copywriting and localization skills, able to adapt global content to local audiences.
- Organized, data-aware, and comfortable managing multiple projects in a small, fast-moving team.
Nice to Have
- Experience in software, AEC, design tools, or a similar field.
- Experience working with channel partners or distributors, as well as managing joint campaigns or MDF.
- Experience in AEC, BIM, CG, or design software (e.g., Revit, Archicad, Vectorworks, SketchUp, Rhinoceros, 3ds Max).
- Familiarity with visualization tools: Enscape, V-Ray, or similar real-time rendering solutions.
- Hands-on use of marketing tools: Google Analytics, advertising platforms, marketing automation, and CRM (e.g., HubSpot or Salesforce).
- Experience with community building or content creation: social media, YouTube, user groups, or online forums.
- Prior experience working with universities or educational programs in Japan.
Technical Stack
- CRM
- Marketing automation
- Webinar tools
- Google Analytics
Team & Environment
You will be part of a small, fast-moving team and report to the Japan Commercial Team Lead and HQ Marketing.
Work Mode
This is a remote position based in Tokyo, Japan.
We welcome people who value teamwork, stick to their commitments and are curious to explore new ways for achieving mastery.
