GameChanger is hiring a Marketing Operations Manager

GameChanger is looking for a Marketing Operations Manager to align and optimize the marketing department, processes, and technologies to enhance revenue generation and business efficiency. You will streamline operations, improve collaboration, and drive revenue through data-driven decision-making, reporting to the Director of Growth Marketing. We are a remote-first, dynamic tech company that believes in the life-changing impact of youth sports.

What You'll Do

• Manage marketing tools including Braze and Hightouch, ensuring data integrity and system performance.
• Support owners of other marketing tools, including AppsFlyer and HubSpot, through assistance with integration and maintenance.
• Build marketing workflows, lead scoring models, custom events, and data validation rules to support goals.
• Collaborate with product, engineering, and data teams to integrate marketing systems with CRM, CDP, and other business systems.
• Manage deep linking, link-building strategies, and support tracking across all channels to enhance campaign performance and ensure accurate attribution.
• Maintain technical documentation of marketing systems, including system architecture, data flows, and technical specifications.
• Troubleshoot and resolve technical issues with marketing systems, working with internal teams and external vendors.

What We're Looking For

• 5+ years of experience in marketing operations, with a focus on marketing automation platforms and system administration.
• Experience with marketing automation platforms and/or customer engagement platforms, including configuration, customization, and integration.
• Experience with data management, including data modeling, data quality, data governance, and querying data using SQL.
• Experience working with an MMP (AppsFlyer preferred) to track app campaign performance and ensure accurate attribution.
• Knowledge of CRM systems and experience integrating marketing automation platforms with CRM.

Nice to Have

• Certification in Braze and experience writing advanced liquid.

Technical Stack

• Braze
• Hightouch
• AppsFlyer
• HubSpot
• SQL

Team & Environment

You will report to the Director of Growth Marketing.

Benefits & Compensation

• Compensation range: $130,000 to $150,000.
• Unlimited vacation policy.
• Paid volunteer opportunities.
• Technology stipend - $4,000 every 2 years after start.
• WFH stipend - $500 annually.
• Learning stipend - $500 annually towards continued development.
• Monthly physical, mental, wellness & learning stipend offered through Holisticly.
• Monthly lifestyle stipend offered through Fringe.
• Full health benefits - medical, dental, vision, prescription, FSA, HRA, HSA, and coverage for family/dependents.
• Retirement savings - Traditional and Roth 401K plans with immediate company match.
• Life insurance - basic life, supplemental life, and dependent life.
• Disability leave - short-term disability and long-term disability.
• Company paid parental leave - up to 20 weeks for birthing parents and up to 12 weeks for non-birthing parents.
• Family building benefits offered through Progyny.
• DICK'S Sporting Goods and their family of brands teammate discount.

Work Mode

This is a hybrid position open to candidates in the US.

We are an equal opportunity employer and value diversity in our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.