About the Role
The Marketing Operations Coordinator ensures smooth execution of marketing initiatives by managing data workflows, maintaining systems, and supporting campaign logistics across digital and print channels.
Responsibilities
- Manage marketing databases and ensure data integrity across platforms
- Support campaign setup and tracking in internal systems
- Coordinate logistics for marketing material distribution
- Generate performance reports using CRM and analytics tools
- Assist in the maintenance of marketing technology stack
- Track campaign budgets and reconcile expenses
- Schedule and organize marketing team meetings and agendas
- Maintain documentation for marketing processes and workflows
- Monitor email campaign deliverability and engagement metrics
- Troubleshoot technical issues with marketing platforms
- Facilitate onboarding for new marketing tools
- Coordinate approvals for marketing assets
- Update and manage digital asset repositories
- Assist in lead tracking and segmentation processes
- Monitor compliance with brand and regulatory guidelines
- Provide administrative support for marketing events
- Track marketing inventory levels and reorder supplies
- Support A/B testing initiatives for email and landing pages
- Ensure timely deployment of campaign elements
- Collaborate with external vendors on production timelines
- Standardize reporting templates across teams
- Audit marketing data for accuracy and completeness
- Escalate system issues to IT or vendor support
- Maintain calendars for campaign launches and deadlines
- Assist in post-campaign performance analysis
Nice to Have
- Experience in healthcare or pharmaceutical marketing
- Certification in digital marketing or operations
- Advanced Excel or data visualization skills
- Experience with Salesforce Pardot
- Knowledge of FDA advertising guidelines
Compensation
Competitive salary with performance-based incentives
Work Arrangement
Hybrid work model with flexible scheduling
Team
Part of the marketing department reporting to the Marketing Operations Manager
Technology Stack
Primary tools include Salesforce, HubSpot, Google Analytics, Tableau, Adobe Creative Suite, Microsoft Office 365, and Asana
Growth Opportunities
High-performing individuals may advance to Marketing Operations Analyst or Campaign Manager roles within 18–24 months
Not available for this position
