Apply on company website Avenida Segunda, Bangalore Remote (Global) Full-time

Pirsonal is hiring a Marketing Manager (Remote)

This is a 100% remote full-time position. All of our current Team is in Asia or Europe and so we prefer to hire people from Europe and Asia because of team collaboration. It is unlikely (although not impossible) that we will hire in North America. If you have had 3+ years experience in marketing and are looking to progress to the next level, then this could be an exciting career move for you. We are searching for an experienced, technical and self-driven Marketing Manager to create and lead our marketing team! As a Marketing Manager, you will mainly be responsible for developing and implementing all the marketing strategies with a clear focus on demand generation and content creation. Must-Have Job Responsibilities: - Lead generation: define personas and create nurturing inbound and outbound campaigns based on needs assessment, verticals and territories using marketing automation systems. - Email campaign: develop prospect and customer segmentation, conduct analysis and create targeted and differentiated value propositions for an array of personas. - Content creation: create original and a variety of content in different mediums: Website copy, emails, landing pages, collateral; optimize Web content with SEO best practices. - Sales support: streamline the marketing to sales lead qualification process and provide sales tools, e.g., corporate and product PowerPoint presentations, to expedite the sales cycle; must have participated in some sales methodology and training, such as solution selling, and familiar with pipeline stages. - Website: have design and navigation experience as well as content strategy experience for nurturing specific personas. - Marketing strategy: conduct competitor SWOT analysis and identify market trends. - Graphic design: create concepts for visuals for both internal and external campaigns and collaborate with graphic designers to execute them. - Reporting: create monthly reporting of all Marketing deliverables, status of projects, identify obstacles, provide solutions to overcome those obstacles. - Events: assist with major conferences, including booth design, invitation management, logistics, multimedia requirements and conference participation for analysts. - Internal communications: participate in internal sales and research analyst calls. - Social media: develop awareness and thought-leadership campaigns. - Create a marketing team
Job Details
Location Avenida Segunda, Bangalore
Work mode Remote (Global)
Employment Full-time
Category other
Posted 3 months ago
Application On company website
About company
Pirsonal
We created Pirsonal to help companies accelerate sales and increase engagement by evoking a reaction from their segmented, individualized audiences. We believe that multimedia individualization and marketing automation have the power to do so in the most effective way and that this should be accessible to any company around the globe. Job Description: This is a 100% remote full-time position. All of our current Team is in Asia or Europe and so we prefer to hire people from Europe and Asia because of team collaboration. It is unlikely (although not impossible) that we will hire in North America. We are looking for a prolific and talented content creator to write and produce various projects and blog regularly, to initiate and expand our company’s digital footprint, awareness, subscribers, and leads. This role requires a high level of creativity, attention to detail, and project management skills. Responsibilities and Duties * Create 1-2 free resources each month to drive leads, subscribers, awareness, and/or other important metrics (examples include ebooks, whitepapers, infographics, guides, etc.). * Blog on an ongoing basis in support of your other projects and to attract site visitors through search, social, and our email subscribers. * Grow our subscriber base by providing them regular, helpful content that’s in-tune with their needs. * Collaborate with designers, product marketing, sales, and external influencers and industry experts to produce relevant content that meets the needs of both key stakeholders and our audience. * Convince others that your creative ideas are worth investing time and effort in. This role is at the core of the marketing team, and others will rely on your work every single day. Qualifications: * BA/BS degree or equivalent working experience. * Past experience producing content for the web specifically, as well as channel-specific knowledge (blog, SlideShare, Facebook, Twitter, etc.) * Past experience building audiences either online or offline. * Perfect English. A dual-minded approach: You’re highly creative and an excellent writer but can also be process-driven, think scale, and rely on data to make decisions.
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