MW Energy Continental is looking for a Marketing Coordinator to build and lead our marketing strategy from the ground up. You will work directly with the General Manager to shape our brand, drive demand, and create a scalable lead-generation engine across the U.S., Mexico, Puerto Rico, and Colombia. This role blends creative strategy with analytical execution to fuel our growth.
What You'll Do
- Develop a $6M USD sales funnel through targeted multi-channel campaigns
- Define and lead brand image across platforms, including visual identity, tone, and messaging
- Collaborate with Sales to increase monthly revenue through high-quality lead generation
- Launch, monitor, and optimize campaigns across email, SEO, social media, and paid media
- Track and improve KPIs like CPL, conversion rate, MQL-to-SQL ratio, and lead velocity
- Build dashboards and reports using tools like Google Analytics and HubSpot
- Analyze funnel performance and suggest data-driven improvements
- Support A/B testing and optimization experiments to increase conversion
- Benchmark against competitors and identify growth opportunities
What We're Looking For
- 2+ years in B2B marketing
- Strong skills in digital marketing and campaign execution
- Experience with tools like Google Analytics, HubSpot, and CRM systems
- Proficient in Excel, Google Sheets, or data visualization tools
- Excellent English writing (C1)
- Highly analytical, organized, and results-driven
- Comfortable working independently in fast-paced environments
Nice to Have
- Preference for experience in tech, energy, or industrial sectors
Technical Stack
- Google Analytics
- HubSpot
- CRM systems
- Excel
- Google Sheets
Team & Environment
You will be part of a small, vibrant team of 1-10 employees and work directly with the General Manager, reporting directly to them. Our culture is mission-driven.
Benefits & Compensation
- Total ownership — your ideas equal real impact
- Help build a brand from the ground up in a mission-driven space
- Work across borders and time zones with tons of learning
- Flexible remote work
- Competitive pay + performance bonuses
- Mentorship from energy pros and startup experts
Work Mode
This is a fully remote position open to candidates based in Mexico.
MW Energy Continental is an equal opportunity employer.
