Lead the development and execution of retail media initiatives across key e-commerce partners such as Macy’s, Costco, and Kohl’s. This role is responsible for building and refining performance-driven media strategies that support brand growth, product launches, and seasonal campaigns across digital retail environments.
What You'll Do
- Develop and manage retail media plans tailored to each partner platform, optimizing for performance and scalability
- Execute and refine full-funnel strategies including onsite search, display placements, and offsite retail media activations
- Monitor campaign pacing, adjust budgets dynamically, and optimize based on real-time performance data
- Track key metrics such as return on ad spend, conversion rates, new customer acquisition, and traffic trends
- Design and implement testing strategies to improve efficiency and uncover new opportunities
- Collaborate with retailers and agency partners to lead quarterly business reviews and strategic planning sessions
- Translate performance insights into actionable recommendations using tools like Pacvue, Criteo, and retailer-specific dashboards
- Align media spending with promotional calendars, co-op funding guidelines, and long-term brand objectives
- Work closely with e-commerce, merchandising, and marketing teams to ensure integrated campaign execution
- Support measurement frameworks that connect retail media performance to broader omnichannel outcomes
Requirements
- 4–6 years of experience in retail media, e-commerce advertising, or performance marketing
- Proven track record managing sponsored ads and digital campaigns on retail platforms
- Strong analytical skills with the ability to interpret data and guide strategic decisions
- Experience overseeing media budgets, forecasting, and financial reporting
- Excellent communication skills and comfort managing internal and external stakeholders
Preferred Qualifications
- Background in CPG, consumer electronics, beauty, or omnichannel retail
- Familiarity with retail media platforms such as Pacvue, Skai, or CommerceIQ
- Understanding of co-op funding models and joint business planning
- Ability to thrive in a fast-moving, growth-oriented environment
Benefits
- Comprehensive medical, dental, and vision coverage
- Generous paid time off and paid parental leave
- Life and disability insurance
- FSA, HSA, and dependent care options
- 401k plan with company match
- Employee Assistance Program and wellness resources
- Paid volunteer days
- Free breakfast and lunch available at the Stamford office
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