London, United Kingdom Hybrid Employment

WPP Media is hiring a Manager, Planning

Responsibilities

  • Develop an in-depth understanding of media channels including where, when and how to use them based on the client brief.
  • Have a skilled knowledge of Wavemaker and industry media planning tools and be able to train other team members.
  • Have a skilled understanding of industry best practices and planning theory.
  • Develop a fundamental knowledge of Wavemaker Purchase Journey thinking and Provocative Planning Philosophy.
  • Ownership of campaign activity including briefing teams, collating response, managing client’s deliverables, and ensuring accuracy across all workstreams.
  • Work closely with the planning and activation teams to ensure the day-to-day account is run efficiently and effectively.
  • Be able to bring in specialist teams where needed to work on briefs and client questions.
  • Ensure financial management processes are always excellent and met in a timely manner.
  • Become a trusted main day-to-day contact for junior clients, learning their business and ways of working.
  • Ensuring that all requests & queries are answered with accuracy and in a timely manner.
  • Support in managing Planning Executives to ensure they are on track with daily tasks, mentor and challenge them with new projects to develop their career.
  • Start to develop a proactive problem-solving mindset but know when to flag any issues or concerns with Planning Director.

Requirements

  • Demonstrates knowledge of the media landscape including future trends, best practice and challenges.
  • Comfortable using (or briefing out) of the various products, platforms and systems that comms planning use.
  • Develops breadth and depth of industry understanding.
  • Becomes confident using tools, technology, techniques and systems and is able to train others.
  • Can confidently answer client questions and liaise with internal teams on best solutions to use.
  • Demonstrates knowledge of the agencies (or clients) organization structure and people, client relationships, business strategy, industry and challenges.
  • Cultivates, nurtures and grow relationships with key clients, stakeholders and decision makers internally, externally and virtually.
  • Has a good understanding of how the agency operates and works with their clients.
  • Knows about the client’s business and who the key decision makers are there.
  • Has good understanding of agency and client and their business goals and challenges.
  • Builds a working knowledge of market trends effecting the client (and agency).
  • Responds to stakeholder requests in an accurate, timely and professional manner and seeks to have a good understanding of client needs and challenges.
  • Is able to lead dialogues between and with internal and external people (strategy, comms planning, channel planning and activation teams as well as clients and media partners).
  • Uses simple, clear and human language wherever possible but can be technical when required.
  • Thinks about most appropriate communication channels and styles and employs active listening.
  • Breaks down complex technical information into understandable language, guiding others on best practice.
  • Uses knowledge and expertise to generate comprehendible, broadly-applicable communications.
  • Designs differentiated communications (content focus, style, presentation, etc.) for various internal and external audiences based on an understanding of their differing levels of familiarity.
  • Attends client and agency meetings to present.
  • Manages and takes ownership of several project/tasks accurately and thoroughly and with minimal error- without losing track of important details or deliverables.
  • Teaches others the importance of accuracy and thoroughness so that sufficiently detailed information is logged correctly.
  • Manages and takes ownership of campaigns from start to completion, maintaining accurate pipeline and campaign information across elements of the plans.
  • Delivers accurate reports with value-added insights and actionable findings to improve campaign performance.
  • Be accountable for the ongoing management of campaign budgets.
  • Balances several projects and tasks simultaneously with minimal error and without losing track of important details or deliverables.
  • Be able to use knowledge of the media ecosystem, industry trends and clients' business pressure points to build a persuasive story and recommendation that acknowledges their preferred communication style.
  • Applies big picture thinking in work and proactively leverages an understanding of the organisation and key industry trends.
  • Understand the different elements of responses.
  • Designs differentiated communications (content focus, style, presentation, etc.) for various internal and external audiences.
  • Generates or facilitates new ideas, methods, innovation or creative media solutions that can deliver growth.
  • Regularly engages in new projects/activities that can help solve identified barriers or opportunities as part of planning.
  • Can identify the relevant partners to bring ideas to life.
  • Uses wider industry knowledge and trend understanding to help generate solutions that can deliver against communication objectives.
  • Find solutions for client business problems using media.
  • Applies knowledge of client, audience, channel, market and category to effectively delivery compelling multi-media plans.
  • Translates learnings and trends to create marketing communication strategies that are effective with clear measurement.
  • Application of purchase journey thinking and visualisation of how the media plan works across channels.
  • Translation of strategic direction / platform / provocation into directional role for media, channel role and behaviour in channel.
  • Identifies and recommends budget shifts as campaign is in-flight where appropriate

Additional Information

  • Our passion for shaping the next era of media is powered by our commitment to Be Extraordinary, investing in our employees to inspire transformational creativity.
  • We also Lead Optimistically, firmly believing in and Championing Growth and Development for every individual.
  • This commitment allows WPP Media employees to leverage the extensive global WPP Media & WPP networks to pursue their passions, build vital professional connections, and learn at the cutting edge of marketing and advertising.
  • We Create an Open environment built on trust and respect, where everyone feels they belong and has opportunities to progress.
  • This inclusive culture is fostered through a variety of employee resource groups and frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events.
  • Our comprehensive benefits package reflects this commitment, including competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.
  • WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics.
  • We believe the best work happens when we're together, fostering creativity, collaboration, and connection in this open and supportive environment.
  • That's why we’ve adopted a hybrid approach, with teams in the office around four days a week.
  • If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.
  • Please note this is a UK based role and requires individuals to have the right to work in this location
  • Please read our Privacy Notice (https://www.wppmedia.com/pages/privacy-policy) for more information on how we process the information you provide.
  • While we appreciate all applications received, only those candidates selected for an interview will be contacted.
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About company
WPP Media
WPP Media is WPP's AI-driven media operating unit that brings together media, data, and partnerships to deliver creative personalization at scale. It operates through the WPP Open platform and Open Intelligence, helping clients see exactly where, how, and why their media investments are working.
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Job Details
Department Planning
Category other
Posted 9 hours ago