Responsibilities
- Act as a self-starter in identifying, pitching, and securing new sponsorship and opportunities.
- Lead outreach efforts to prospective sponsors via email, calls, and meetings, and actively manage the sales pipeline.
- Prepare and deliver sponsorship sales materials, proposals, and presentations to prospective partners.
- Conduct market research and gather competitive intelligence to inform sales strategy and partner positioning.
- Evaluate incoming inquiries and develop recommendations for internal review.
- Develop sponsorship concepts and packages across Street Fighter Esports channels, including broadcast, content, and social.
- Assist with financial analysis, pricing, and deal modeling related to sponsorship opportunities.
- Coordinate meetings with sponsors, agencies, and internal stakeholders throughout the sales and execution process.
- Oversee sponsor integration into livestreams and content, working closely with production, esports, and brand teams.
- Serve as the primary account manager for partners post-sale, managing relationships and ensuring contractual deliverables are executed successfully.
- Track performance metrics (KPIs) for sponsorship programs and compile post-program reports.
- Prepare and deliver recap reporting to sponsors at the conclusion of each program, summarizing performance and outcomes.
- Provide regular updates to the business development team and assist in preparing leadership reports as needed.
- Support partnerships team to identify, negotiate, and manage strategic partnerships that align with Capcom’s brand and business objectives.
- Maintain strong relationships with external partners and internal stakeholders to ensure successful execution of partnership programs.
- Coordinate with the legal team to process contracts and close deals with partners.
- Monitor and report on partnership performance metrics and ROI.
Requirements
- 5+ years of gaming or esports sales, with an emphasis on content sponsorship and integration.
- Strong grasp of the esports landscape, including the activity of both endemic and non-endemic brands in the space.
- Knowledge of the broader esports and gaming space, including tournaments, events, teams and organizations.
- Deep understanding of the online video space with knowledge of both VOD and live streaming.
- Proven ability to develop key relationships with decision makers at target partners.
- The ability to think creatively, identify sales opportunities and execute against those opportunities.
- Strong relationships with both traditional agencies as well as esports advertisers.
- Passionate about esports and gaming!
- Excellent presentation and communication skills.
- Detail-oriented, assertive self-starter.
- Bachelor’s or similar four-year degree.
Work Arrangement
On-site
Additional Information
- This job includes regular domestic air travel—Applicant must be willing to travel regularly. 25%-50% of the time. This job may require international air travel when required. Job entails long working weekends during events.
- Ability to lift objects of up to 25 pounds in weight. Must be able to stand for long periods of time.
- Work is generally performed in an office environment and the noise level is usually moderate. Reasonable accommodations may be made to enable individual with disabilities to perform the essential functions.
