Responsibilities
- Own the Narrative: Act as the subject matter expert for the Logistics sector. You will translate complex capabilities into clear, differentiated value propositions that resonate with your specific target audience.
- Drive Go-to-Market Strategy: Lead the launch and adoption strategies for key initiatives. You will orchestrate GTM execution across sales, marketing, and product teams to ensure our message lands effectively in the Logistics space.
- Create High-Impact Content: Build the collateral that helps our sales team win. This includes creating assets ranging from technical white papers and architectural guides to business-level pitch decks and joint solution briefs.
- Empower the Field: Equip the sales and customer success teams with the tools they need to have credible conversations with buyers, ranging from technical architects to C-level business executives.
- Market Intelligence: Deep dive into market trends, competitive positioning, and customer needs to identify white space and guide our strategic roadmap.
Requirements
- 5+ years in product marketing, solution marketing, or strategic marketing at a B2B SaaS or enterprise software company.
- Deep experience marketing to C-level executives in the Logistics industry, with solid knowledge of how the sector has evolved, where it is heading, and familiarity with major players, industry influencers, and terminology.
- Able to take complex concepts and turn them into compelling stories that drive action. Comfortable presenting at events, conducting press interviews, and hosting webinars.
- Proven ability to lead by influence and work seamlessly with Product, Sales, Engineering, and Partner teams.
Additional Information
- This role is an existing vacancy #LI-SE1 #LI-Remote #USEAST
