12Go is hiring a Junior SEM Manager to build and optimize paid search campaigns that drive traffic, conversions, and ROI for our e-commerce business. You will play a key role in connecting millions of travelers with their journeys while collaborating closely with data, product, and design teams.
What You'll Do
- Create and optimize paid search campaigns to drive traffic, conversions, and ROI
- Collaborate with data, product, and design teams
- Interpret metrics to create actionable insights and improve campaign performance
- Conduct market and competitive analysis and forecasting
What We're Looking For
- At least 1 year of proven experience as an SEM Manager or in a similar role
- In-depth knowledge of Google Ads and other paid search best practices
- Strong understanding of key SEM performance metrics (CTR, CPC, CPA, ROAS)
- Data analytics skills (including comparative analysis of LTV, Repeat rate)
- Familiarity with tools to monitor and report on metrics, such as Google Analytics and the Google Ads dashboard
- Ability to interpret metrics to create actionable insights and improve campaign performance
- Good business acumen (including market & competitive analysis, forecasting)
- Excellent communication and collaboration skills
- Upper-Intermediate level of English
Nice to Have
- Bachelor’s degree in Marketing, Business, or a related field
- Work experience in travel/transport ticketing sectors
- Certification in Google Ads or similar platforms
Technical Stack
- Google Ads
- Google Analytics
Team & Environment
You will be part of the marketing department, collaborating with data, product, and design teams. Our culture is data-driven and performance-focused, valuing professionals who genuinely care about their work and continually seek to improve.
Benefits & Compensation
- Engaging work on a product that enables millions of travelers to book their trips daily
- Full-time remote working - 5 days week, 8 hours per day
- Development opportunities (budget for self-paced learning, global training workshops, online English language classes, e-learning platforms)
- Internal growth and internal mobility opportunities
- Competitive annual leave, sick leave, and public holidays
- Annual company offsite in Thailand
Work Mode
This is a global, fully remote position.
12Go is an equal opportunity employer.
