About the Role
This role involves supporting media planning and buying efforts with a focus on performance-driven digital advertising. The candidate will work across digital channels to execute campaigns, analyze performance, and optimize strategies in collaboration with internal teams.
Responsibilities
- Assist in planning and executing digital media campaigns across various online platforms
- Monitor and report on campaign performance metrics regularly
- Optimize advertising budgets to improve return on ad spend
- Collaborate with team members to implement media strategies
- Manage relationships with advertising platforms and vendors
- Track key performance indicators and adjust targeting as needed
- Support the creation of media plans based on campaign goals
- Conduct market research to identify new advertising opportunities
- Ensure ad placements comply with brand guidelines and policies
- Troubleshoot issues related to campaign delivery or performance
- Prepare performance summaries and presentations for stakeholders
- Stay updated on digital advertising trends and platform changes
- Work with creative teams to align ad content with media strategy
- Utilize analytics tools to gather insights and guide decisions
- Maintain accurate records of media spending and campaign details
- Assist in forecasting media performance and budget allocation
- Implement A/B testing to evaluate ad effectiveness
- Follow best practices for audience segmentation and targeting
- Ensure timely campaign launches and scheduling accuracy
- Coordinate with external partners for campaign execution
Nice to Have
- Experience with DSPs or programmatic platforms
- Certifications in digital marketing or advertising platforms
- Prior work in performance-driven advertising agencies
- Knowledge of the Latin American digital market
- Familiarity with mobile advertising ecosystems
- Experience analyzing large datasets
- Background in e-commerce or SaaS industries
Compensation
Not specified
Work Arrangement
Remote (Worldwide)
Team
Not specified
Application Process
Interested candidates should submit a resume and brief cover letter outlining their relevant experience in digital media buying.
Note on Location
While this is a remote role open to global applicants, the position is specifically tailored for candidates based in Argentina due to regional campaign focus.
Not applicable
