Responsibilities
- Assist in the implementation of user acquisition campaigns across various digital channels.
- Monitor and analyze key performance indicators (KPIs) to assess the effectiveness of user acquisition campaigns.
- Collaborate with cross-functional teams to gather data and insights for campaign planning and optimization.
- Generate reports on campaign performance and provide insights for continuous improvement.
- Conduct A/B testing and provide recommendations based on data-driven insights.
- Conduct market research to identify trends, competitors, and opportunities for user acquisition.
- Stay updated on industry trends and best practices in user acquisition and digital marketing.
Requirements
- Bachelor's degree in Marketing, Business, Engineer, Information Technology or a related field.
- Knowledge of basic marketing principles and concepts.
- Proficient in English at an intermediate or advanced level - Ability to articulate ideas clearly and concisely.
- 1 year of experience with management of online advertising campaigns.
- Strong analytical and quantitative skills with the ability to interpret complex data sets.
- Familiarity with data visualization tools and techniques.
- Detail-oriented with the ability to manage multiple tasks simultaneously.
- Proficient in Microsoft Office suite, especially Excel, or Google Sheets.
- Must be a São Paulo resident.
Nice to Have
- Previous work with mobile game advertising.
- Familiarity with digital advertising platforms such as Google Ads, Facebook Ads, Unity Ads, etc.
Benefits
- Competitive compensation aligned with industry standards
- Flexible benefits
- Health and dental insurance
- Profit sharing
- Opportunities for career development
- Direct engagement with professionals from major advertising companies, including Google Ads, TikTok Ads, Applovin Ads, and many others in the global market
Team
Structure: cross-functional teams
Additional Information
- Must be a São Paulo resident.
- Primarily remote position with access to a São Paulo office as a hub.
- Office amenities include a stocked fridge with food and beverages and ping-pong for recreation.
