Responsibilities
- Collaborate with commercial teams to define and rank target sectors and growth opportunities in agriculture, energy, insurance, and related fields
- Develop internal messaging frameworks and positioning guides that inform go-to-market strategies and promotional activities
- Create and manage a library of marketing materials and sales support resources, including presentations, technical briefs, demonstrations, and competitive guides
- Align with sales teams to design targeted marketing initiatives and content tailored to specific accounts to drive pipeline development
- Coordinate with cross-functional marketing groups—growth, regional, creative, and communications—to launch industry-specific and account-focused campaigns
- Lead and deliver webinars面向 customers to demonstrate product applications and industry relevance
- Partner with engineering and product teams to build interactive demonstrations and storytelling assets for use at events, tradeshows, and in sales conversations
- Support joint marketing initiatives with strategic partners by working closely with partner sales and marketing teams
Work Arrangement
Hybrid
Other
- This is a full-time, hybrid position requiring attendance in the San Francisco or Washington D.C. office three days per week
- Regularly expected to present at internal meetings, public events, and online webinars
- Must be skilled in public speaking and effectively communicating the company’s mission and solutions to diverse audiences
