SplitMetrics is looking for a Growth Marketing Manager to own our performance marketing engine. This is a hands-on role specializing in B2B demand generation, marketing automation, and AI-powered workflows. You will build scalable, data-driven systems to generate and convert qualified leads into revenue.
What You'll Do
- Plan, launch, and optimize high-converting LinkedIn Ads and other paid social/search campaigns.
- Own the lead magnet strategy and manage end-to-end launches to generate and nurture high-intent leads.
- Build AI-enhanced workflows with n8n to streamline lead capture, personalization, testing, and content distribution.
- Create and scale automated HubSpot workflows that guide MQLs through the funnel using behavioral signals and intent data.
- Own both organic and paid LinkedIn strategy, driving MQLs through smart content distribution and audience engagement.
- Repurpose and distribute content with a distribution-first mindset.
- Monitor and report performance across key KPIs (CPL, CTR, CVR, influenced pipeline).
- Use data from HubSpot, Looker Studio, GA4 to continuously test, learn, and improve.
- Align with sales on ICP, lead scoring, and pipeline quality.
- Collaborate with content and product marketing to ensure campaigns are messaging-aligned and performance-focused.
What We're Looking For
- 4+ years of experience in B2B growth marketing, ideally in SaaS or fast-growing tech startups.
- Proven automation expert with deep knowledge of HubSpot (including advanced workflows).
- Confident using n8n (JSON knowledge is a strong plus).
- Hands-on experience with LinkedIn Ads — targeting, copy, visuals, and optimization.
- Clear understanding of funnel management, MQL nurturing, and pipeline contribution.
- Skilled in WordPress.
- Data-native: fluent in performance metrics, campaign analysis, and CRO.
- Excellent English writing skills — especially for ads, landing pages, and email nurture flows.
Nice to Have
- Basic HTML/CSS is a plus.
Technical Stack
- HubSpot
- n8n
- LinkedIn Ads
- WordPress
- Looker Studio
- GA4
Team & Environment
You will collaborate closely with sales, content, and design teams.
Benefits & Compensation
- Vacation and public holidays following your country's regulations. Additional PTOs annually.
- Medical insurance or health care compensation.
- Paid sick leave.
- Access to top online/offline conferences and mobile industry events.
- Internal courses for continuous professional development.
- Micro-management-free and supportive management style.
- Semi-annual performance review sessions.
- New career opportunities through internal mobility program.
- Corporate online events and offline team retreats.
- Collaboration between teams through shared OKRs.
- Environment conducive to open dialogue and constructive feedback.
- Flexible working schedule.
- Remote-first working environment.
- Coworking costs coverage program.
- Office hubs in key locations.
Work Mode
This is a global, remote-first position open to candidates in 20+ countries.
SplitMetrics is an equal opportunity employer.
