Responsibilities
- Direct integrated campaigns with a focus on earned media, cultural narratives, and digital/social outreach
- Manage end-to-end campaign execution, including planning, event or activation production, coordination with talent partners, and creation of media assets and social direction
- Translate concepts into actionable strategies and presentation materials
- Develop strong relationships with high-level clients by delivering strategic perspectives and advisory support
- Ensure all initiatives are driven by research insights and evaluated using defined performance metrics
- Lead varied internal teams and subject matter experts with clear direction and organizational efficiency
- Provide leadership through coaching, encouraging professional development and creative problem-solving
Team
Consumer team with focus on global lifestyle and CPG clients
