EvenUp is looking for an Events Marketing Manager to craft, execute, and measure in-person hosted events that build and advance our sales pipeline across the United States. You will act as a trusted advisor to marketing and sales leadership, collaborating cross-functionally to share feedback and measure success. EvenUp’s mission is to close the justice gap using technology and AI, empowering personal injury lawyers and victims.
What You'll Do
- Plan, build, and execute event concepts and experiences targeting prospects and customers through owned/hosted field marketing events.
- Implement event programs using creativity and expertise to develop outstanding, scalable, in-person experiences to drive new business and upsells.
- Forecast, measure, analyze, and report on the impact of demand creation activities on sales pipeline, revenue, and conversion.
- Own pipeline targets, marketing lead funnel after events, and conversion metrics for go-to-market, optimizing events programs for maximum ROI.
- Communicate regularly with stakeholders on program results and findings; aggregate results weekly, monthly, and quarterly for marketing and sales leadership.
- Work on multiple, simultaneous events requiring strategic thinking, creativity, and high-speed tactical execution.
- Develop templated, scalable event programs that will grow with the company.
What We're Looking For
- 3+ years of proven experience in a B2B event marketing role.
- Experience owning event execution and leading others (direct and indirect) to meet deadlines while maintaining quality.
- Proven ability to drive cross-functional collaboration across diverse sets of stakeholders.
- Exceptional project and time management skills; highly organized, detailed, focused, results-driven, and accountable.
- Experience with planning and carrying out multiple, sophisticated marketing events and campaigns while working towards strategic goals.
- Excellent interpersonal skills to deal professionally with senior executives, sales team members, vendors, and team members.
- Self-starter, highly motivated, with excellent problem-solving skills, strategic and analytical capabilities.
- Positive mindset and team player mentality.
- Experience successfully managing third-party vendors, contractors, and budgets.
- Working knowledge of Salesforce CRM, Google Workspace, and other sales and marketing systems.
Technical Stack
- Salesforce CRM
- Google Workspace
Benefits & Compensation
- Compensation: $100K - $115K
- Choice of medical, dental, and vision insurance plans for you and your family.
- Additional insurance coverage options for life, accident, or critical illness.
- Flexible paid time off, sick leave, short-term and long-term disability.
- 10 US observed holidays, and Canadian statutory holidays by province.
- A home office stipend.
- 401(k) for US-based employees and RRSP for Canada-based employees.
- Paid parental leave.
- A local in-person meet-up program.
- Hubs in San Francisco and Toronto.
EvenUp is an equal opportunity employer. We are committed to diversity and inclusion in our company. We do not discriminate based on race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.
