About the Role
The Events Analyst supports the marketing team by analyzing event performance and assisting in the execution of virtual and in-person programs. This role combines data analysis with operational support to improve event outcomes and contribute to strategic planning.
Responsibilities
- Analyze event data to assess performance and identify trends
- Support planning and execution of virtual and in-person events
- Track key performance indicators for event campaigns
- Generate reports summarizing event outcomes and attendee engagement
- Collaborate with marketing team to align events with strategic goals
- Manage event registration data and ensure accuracy
- Assist in developing event content and promotional materials
- Monitor event budgets and report on spending
- Coordinate logistics with internal teams and external vendors
- Maintain event calendars and timelines
- Gather feedback from attendees through surveys and evaluations
- Use CRM tools to track participant information
- Ensure compliance with branding and messaging standards
- Support post-event follow-up activities
- Identify opportunities to improve event experiences
- Conduct competitive event landscape analysis
- Help develop event playbooks and standard operating procedures
- Provide administrative support for event planning teams
- Assist in managing digital event platforms
- Track and report on event-driven lead generation
- Ensure data privacy standards are followed
- Participate in cross-functional project teams
- Stay current on event technology trends
- Escalate issues related to event execution
- Maintain documentation for event processes
Nice to Have
- Experience in a professional services environment
- Background in data visualization tools
- Certification in project or event management
- Advanced Excel skills including pivot tables
- Experience with Salesforce or similar CRM
- Knowledge of email marketing platforms
- Exposure to marketing analytics frameworks
Benefits
- Health, dental, and vision insurance
- Retirement savings plan with company match
- Paid time off and holidays
- Flexible work schedule
- Professional development opportunities
- Employee assistance program
- Wellness resources
- Tuition reimbursement
- Life and disability insurance
Compensation
Competitive market rate
Work Arrangement
Remote
Team
Part of the marketing team supporting enterprise-wide event initiatives
Why This Role Matters
Events are a key driver of client engagement and brand visibility. This role ensures data-informed decisions are made to enhance event effectiveness and support broader marketing goals.
Growth Opportunities
This position offers exposure to enterprise marketing strategies and leadership teams, with potential to grow into advanced analytics or event management roles.
Not available
