Small Batch Standard is hiring an Event Marketing Manager

Small Batch Standard is hiring a full-time, remote Event Marketing Manager to own and manage our events marketing channel. You will be responsible for planning, scheduling, and executing 24 to 48 events annually within the craft brewing industry, with the core objective of driving marketing qualified leads (MQLs) and booked calls for our services.

What You'll Do

• Plan, schedule, and execute an average of 2-4 in-person events per month, including state brewery guild conferences and the Craft Brewers Conference.
• Identify event opportunities, build relationships with event directors, and secure speaking slots and trade show placements.
• Design and build out event campaigns, managing all details and logistics, including some hands-on execution at trade show booths.
• Develop and optimize pre-event, during-event, and post-event workflows, including presentation content, marketing offers, email/SMS campaigns, landing pages, and follow-up sequences.
• Collaborate with internal resources (SMEs, speakers, design, sales) and external resources (contractors, executive directors, clients, prospects, industry partners).
• Build on existing marketing assets, processes, and technology to streamline team efficiency, including some copywriting, design mockup, and tech stack setup.
• Track and manage results, monitoring funnel performance from attendees to opportunities via Salesforce and Google Sheets.
• Support Marketing, Sales, and Ops teammates to ensure our external industry presence aligns with our mission.

What We're Looking For

• 5+ years of small-to-middle market B2B event and/or trade show marketing experience.
• Ability to work remotely with up to 25% travel required to attend industry events.
• Availability beyond normal business hours, including periodic work before, after, and on weekends as needed.
• Demonstrated ability to do cross-functional remote work with crystal clear professional written and verbal communication skills.
• Strong, consistent internet connection and a work environment conducive to video calls.

Nice to Have

• Direct previous experience marketing high LTV products and services to small food, beverage, and/or hospitality business owners.
• Broader content-driven, direct-response digital marketing experience with an emphasis on copywriting, CRO, and outbound email.
• Experience with platforms and their integrations: Salesforce, Chilipiper, ActiveCampaign, WordPress, Zapier, Podio or similar remote project management tools.

Technical Stack

• Salesforce
• Chilipiper
• ActiveCampaign
• WordPress
• Zapier
• Podio or similar remote project management tools

Team & Environment

This role reports to the CEO.

Benefits & Compensation

• Medical, dental, and vision insurance enrollment.
• IRA match.
• Tech stipend.
• Three weeks of paid time off, holidays, and parental leave.
• Expense coverage for continuing education (books, courses, training, certifications).
• Expense coverage for experiential learning (brewery visits, industry events and conferences).
• All-expenses-paid annual retreat.

Work Mode

This is a full-time, remote position open to candidates located in the U.S.

Small Batch Standard is an equal opportunity employer.