EMC is hiring a Director of Revenue Marketing to build and run the growth machinery at LeadVenture. This role blends strategic leadership with hands-on execution, partnering deeply with Sales, BDRs, and Revenue Operations to drive predictable pipeline, revenue, and marketing impact.
What You'll Do
- Own demand generation strategy across inbound, outbound support, and lifecycle programs.
- Build a repeatable growth system that balances quick wins with scalable, long-term impact.
- Design and run experiments across channels to improve conversion, velocity, and deal quality.
- Partner closely with Sales and BDR teams to support outbound motions with targeted campaigns, account-based programs, messaging, enablement, and air cover.
- Align on ICPs, priority accounts, handoff definitions, and feedback loops.
- Ensure marketing programs are clearly tied to pipeline creation and influence.
- Work tightly with Revenue Operations to design and optimize the funnel including lead and account routing, campaign attribution, and stage conversion and velocity.
- Use data to identify bottlenecks and opportunities across the buyer journey.
- Measure what matters and continuously improve performance.
- Own key demand levers including website and digital acquisition, and integrated campaigns (email, paid, content, events).
- Ensure programs are focused on quality, not just volume.
- Build a culture of testing and learning including clear hypotheses, fast feedback, and iteration.
- Leverage AI tools to accelerate campaign creation and personalization, research and insights, and funnel analysis and optimization.
- Stay current on modern growth and marketing technologies.
- Lead, coach, and develop a high-performing growth team.
- Set clear priorities, goals, and accountability.
- Balance delegation with hands-on contribution where needed.
What We're Looking For
- 5+ years of experience in B2B SaaS marketing, with a strong emphasis on demand generation.
- Bachelor’s degree in marketing, business, or equivalent experience.
- Proven experience partnering with Sales, BDRs, and RevOps.
- Track record of building and scaling demand programs tied to revenue.
- Experience managing and developing a marketing team.
- Strong analytical skills with the ability to measure impact and ROI.
- Excellent written and verbal communication skills.
- Hands-on, self-starter mindset with a bias toward action.
- Ability to travel up to 25%.
Nice to Have
- Experience supporting outbound or ABM motions.
- Familiarity with modern marketing and AI tools.
- Experience in growth-stage or scaling SaaS environments.
Team & Environment
You will manage a small but high-impact team.
LeadVenture provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability or genetics.





