Kmdbrands is looking for a Digital Marketing Specialist to deliver high-impact digital campaigns across email, paid media, and onsite channels. This hands-on execution role focuses on ensuring campaigns are accurate, aligned, and ready to launch. As a proud certified B Corp, we are on a mission to improve the wellbeing of the world through the great outdoors.
What You'll Do
- Translate trade campaign briefs into clear, actionable briefs for internal teams and agency partners.
- Coordinate campaign elements including creative assets, product lists, copy, links, and landing pages.
- Ensure messaging, product priorities, and offers are aligned across email, paid media, and onsite experiences.
- Conduct detailed quality checks across campaign elements including URLs and UTMs, product accuracy and pricing, creative and messaging alignment, and landing page functionality.
- Coordinate fixes across teams to ensure campaigns are launch-ready.
- Support CRM campaign builds and digital campaign deployment processes.
- Ensure campaign landing pages are accurate and aligned to messaging.
- Identify and flag basic SEO issues such as broken links or missing metadata.
- Work with SEO and content teams to ensure campaigns support organic visibility.
- Manage campaign timelines, asset deadlines, and approvals.
- Maintain campaign trackers and documentation.
- Work closely with Trade, CRM, Creative, eCommerce, and agency partners to keep campaigns moving.
- Contribute to post-campaign reviews with Performance and CRM teams.
- Provide insights into campaign execution and operational improvements.
- Support identification of optimization opportunities across channels.
What We're Looking For
- Strong attention to detail and campaign execution discipline.
- A collaborative mindset, working effectively across multiple teams.
- Curiosity and interest in digital marketing trends and platforms.
- A data-informed approach, using reporting and insights to improve performance.
- The ability to manage multiple priorities and timelines.
Team & Environment
You will work closely with Trade, CRM, eCommerce, Creative, and Media teams.
Work Mode
This is a local-city role based in Christchurch, New Zealand or South Melbourne, Australia.
Kmdbrands is an equal opportunity employer.


