PartsBase Inc. is looking for a Digital Marketing Manager to craft and execute multi-channel campaigns that drive awareness, engagement, and demand for our marketplace. This individual contributor role will focus on full-funnel performance marketing.

What You'll Do

Design, build, and optimize integrated email marketing campaigns targeting our B2B audience.
Manage social media marketing and content initiatives across LinkedIn, Facebook, X (Twitter), TikTok, and YouTube Shorts.
Execute paid media campaigns that deliver measurable ROI and contribute to lead generation goals.
Utilize marketing automation platforms such as HubSpot, Mailchimp, and Marketo to nurture prospects and increase conversions.
Segment target audiences within our CRM and deploy personalized campaigns using A/B testing and data analytics tools.
Oversee social media automation tools including MeetAlfred to streamline outreach and engagement.
Collaborate closely with sales, product, and leadership teams to align marketing with business objectives.
Manage project timelines, coordinate cross-functional collaboration, and communicate progress to stakeholders.

What We're Looking For

Minimum 5 years of experience in digital marketing with a focus on email, social media, content, and paid media.
Hands-on expertise with marketing automation platforms such as HubSpot, Mailchimp, or Marketo.
Proficient in CRM segmentation and A/B testing tools such as Optimizly, Hotjar, or equivalents.
Skilled in social media management and automation tools including MeetAlfred.
Strong analytical skills with a data-driven approach to optimize campaigns.
Experience applying T-shaped marketing skills with broad channel knowledge and deep core expertise.
Exceptional communication, project management, and stakeholder engagement capabilities.
Strategic thinker with adaptability and ability to work independently in a fast-paced environment.