About the Role
The ideal candidate will use analytical skills to evaluate digital marketing initiatives, interpret data, and provide insights that guide marketing strategies and improve overall performance.
Responsibilities
- Analyze digital marketing campaign performance across multiple channels
- Develop and maintain dashboards and reports for key marketing metrics
- Identify trends and insights from data to inform marketing decisions
- Collaborate with marketing teams to optimize digital advertising spend
- Measure the effectiveness of online advertising efforts
- Track customer behavior and conversion paths
- Support A/B testing and experimentation initiatives
- Monitor web analytics and traffic sources
- Provide data-driven recommendations for campaign improvements
- Work with large datasets using SQL and other data tools
- Translate complex data findings into clear business insights
- Assist in forecasting and budget planning for marketing activities
- Evaluate ROI for digital marketing programs
- Ensure data accuracy and integrity across reporting systems
- Stay current with digital marketing trends and analytics technologies
Compensation
Competitive salary based on experience and qualifications
Work Arrangement
Hybrid work environment with flexible scheduling options
Team
Collaborative marketing team focused on data-informed strategies and performance optimization
Why Join Us
- Opportunity to work in a data-centric marketing environment
- Support for professional development and learning
- Innovative culture that values analytical thinking
What We Offer
- Comprehensive health and wellness benefits
- Retirement savings plan with company match
- Paid time off and company-observed holidays
- Employee assistance and wellness programs
Not available for this position
