Responsibilities
- Develop, execute, and refine large-scale outbound email campaigns.
- Create sequences and automation workflows in HubSpot to ensure prompt follow-ups.
- Compose, test, and refine email content, subject lines, and calls-to-action.
- Divide and oversee prospect lists to enhance targeting and response quality.
- Track campaign performance, including response and qualified meeting rates, and continuously improve.
- Work with the sales team to ensure a smooth lead handoff process.
- Maintain accurate and organized data in CRM and automation platforms.
- Propose enhancements to tools, processes, and workflows to boost efficiency.
Requirements
- 3+ years of experience in B2B demand generation, email marketing, or growth marketing.
- Extensive experience managing comprehensive outbound email campaigns, including automation, copywriting, and segmentation.
- Expertise in HubSpot, including workflows, automation, and CRM management.
- Practical experience with cold email tools (Instantly or similar).
- Strong analytical skills and a testing mindset for optimization and experimentation.
- Self-motivated, results-oriented, proactive, and capable of managing campaigns independently.
- Excellent communication and collaboration abilities.
Nice to Have
- Experience in service-based or complex B2B industries (marketing agencies, logistics, SaaS, or supply chain is a plus).
Benefits
- Performance Bonus: Additional variable compensation tied to outbound performance and meeting booking results.
- Career Growth: Opportunity to own and scale the outbound function, with high visibility and impact.
Compensation
Starting at $2,500+ USD per month, competitive and negotiable based on experience.
Work Arrangement
Full-time, aligned with U.S. Eastern Standard Time hours (8:30 am – 5:30 pm EST).
Team
LATAM Only
Other
- This position is exclusively for candidates residing in Latin American (LATAM) countries, including: Argentina, Brazil, Chile, Colombia, Costa Rica, Dominican Republic, Ecuador, El Salvador, Guatemala, Honduras, Mexico, Nicaragua, Panama, Paraguay, Peru, Uruguay, Venezuela.
- Applications from candidates outside LATAM (including the U.S. and other regions) will not be considered.
- Resumes must be submitted in English.
- Applications that do not meet these criteria will be automatically rejected.
Not provided
