Foundry for Good is seeking a Customer / Upsell Marketing Specialist to join our mission-driven team. We are a 100% self-funded company building businesses that do good. You will be lifecycle-obsessed, focused on maximizing customer adoption, retention, and expansion through targeted programs and campaigns.
What You'll Do
- Map the post-sale customer journey, identifying key moments to educate, delight, and upsell.
- Build multichannel programs (email, in-app, webinars, events) that drive feature adoption and contract growth.
- Cultivate customer advocates for case studies, testimonials, and peer-to-peer referrals.
- Segment accounts by health, usage, and intent to trigger targeted messaging.
- Provide Customer Success Managers with nurture tracks, renewal/upsell materials, and product-usage insights.
- Track churn, net revenue retention, and upsell metrics; present findings and iterate on strategies.
What We're Looking For
- Experience in customer, lifecycle, or growth marketing for a SaaS product.
- Strong copywriting and project-management skills.
- Comfort collaborating closely with Customer Success, Support, Product, and Sales teams.
- Strong written and spoken English.
Nice to Have
- Experience with Hubspot.
- Familiarity with upsell messaging and segmentation strategies.
- Comfortability with marketing-automation, product-usage analytics, and CRM workflows.
Technical Stack
- Hubspot
Team & Environment
You will report directly to the President of the company. You'll be part of a 40+ team member group in the Philippines and work collaboratively with talented colleagues in both the US and the Philippines.
Benefits & Compensation
- Starting salary: ₱100,000/month, with increases based on experience and performance.
- 20 days of paid vacation time accrued annually.
- 5 days of paid sick time annually.
- 15 days of Life Leave accrued annually, which can be cashed out.
- 7 paid US holidays.
- Bereavement Policy.
- Employee Giving Programs (Matching Gift Program, Volunteer Grant Program, etc).
- Company contribution to help cover health insurance and other self-selected benefits.
Work Mode
This is a global role. The position is based in the Philippines.
Foundry for Good is an equal opportunity employer.




