Aristocrat is hiring a Copywriter to join our creative and marketing team. You will help build the voice of our innovative iLottery product, developing engaging and persuasive content across multiple channels to drive user engagement and retention.
What You'll Do
- Write, edit, and proof compelling copy for in-game messaging, push notifications, promotional emails, landing pages, ads, and social media posts.
- Ensure all content aligns with the product’s tone, brand voice, and audience expectations.
- Collaborate closely with product managers, designers, marketers, and developers to ensure messaging consistency across platforms.
- Build messaging plans for new game launches, seasonal promotions, and player engagement campaigns.
- Conduct competitor research and player behavior analysis to continuously refine messaging and optimize content performance.
- Translate complex gaming mechanics or promotional rules into engaging, player-friendly copy.
- Work with compliance and legal teams to ensure all copy meets regulatory requirements, particularly in regulated lottery markets.
- Manage multiple projects simultaneously in a fast-paced environment.
What We're Looking For
- 3+ years of copywriting experience in the digital entertainment industry.
- Outstanding writing, editing, and proofreading skills with keen attention to detail.
- Experience writing for digital products, especially within mobile and web-based gaming platforms.
- Strong understanding of tone and voice, and the ability to adapt messaging for different audiences and channels.
- Familiarity with player engagement strategies, digital marketing, and conversion copywriting.
- Comfortable working within brand and legal guidelines, especially in regulated industries.
- Excellent communication and collaboration skills; ability to receive and incorporate feedback effectively.
- A portfolio presenting various content formats.
Nice to Have
- iLottery experience is a strong plus.
- Understanding SEO standard methodologies and experience with content management systems is beneficial.
- Portfolio preferably including samples from iGaming or iLottery.
Team & Environment
You will be a member of a collaborative creative and marketing team.
Benefits & Compensation
- Compensation range of $75,954 - $141,057 per year.
- Health, dental, and vision insurance.
- Paid time off.
- 401(k) plan with employer matching.
Aristocrat is an equal opportunity employer.
