Highwire is looking for a Content Creator & Copywriter to be a dynamic and adaptable member of our Content team. You will develop and execute creative work across multiple disciplines, from social media strategies to brand campaigns and long-form copywriting. This role thrives in a collaborative, fast-paced agency environment where creativity, curiosity, and strong writing skills drive client success.
What You'll Do
- Develop and execute creative social media content, campaigns, and copy across platforms like LinkedIn, Twitter, Instagram, and TikTok.
- Work closely with clients to understand their needs, adapt to changing priorities, and pivot strategies to align with shifting business goals.
- Manage content calendars and social media channels for multiple clients, ensuring high-quality execution and on-time delivery.
- Collaborate with account teams to develop and refine content that meets client objectives, often on tight timelines.
- Write copy that resonates with diverse audiences, tailoring tone for B2B technology clients as well as consumer-facing brands.
- Execute paid and organic social media strategies, optimizing content to boost brand awareness, engagement, and conversions.
- Track performance metrics, analyze data, and adjust strategies to improve results and meet KPIs.
- Stay flexible and open to experimenting with new ideas, platforms, and tools to meet evolving client needs.
- Write effective copy for new business pitches, including manifestos, rationale, and product descriptions.
What We're Looking For
- 3-4 years of client-facing experience in social media content creation, with the ability to manage multiple accounts in a fast-paced environment.
- Experience working on B2B technology clients, with required experience managing Healthcare, Professional Services, and Consumer clients.
- Excellent social media copywriting skills, with the ability to quickly adjust tone and style across different brands and platforms.
- Proven ability to work under tight deadlines and shift priorities, handling multiple client requests with flexibility and efficiency.
- Familiarity with social media management tools like Sprout Social, Hootsuite, or Buffer and current digital trends.
- A proactive approach to learning and experimenting, always seeking new ways to enhance social media effectiveness.
Nice to Have
- Experience managing social media for senior executives or thought leaders.
- Strong understanding of influencer marketing and activation.
- Passion for quickly learning new platforms, tools, and digital marketing techniques.
Technical Stack
- Sprout Social
- Hootsuite
- Buffer
Team & Environment
Member of the Content team within an integrated, creative agency environment.
Benefits & Compensation
- Compensation range: $63,000 to $80,000
- Medical, dental, and vision coverage
- 401(k) matching
- Generous paid time off
- Additional perks designed to support your overall well-being and growth
- Flexible hybrid work model tailored to your schedule and lifestyle
- Generous vacation policy, including extended summer and winter breaks
- Early log-off on Fridays through our Empower Hours program
Work Mode
This role follows a hybrid work model.
We foster an inclusive environment where everyone—regardless of age, race/ethnicity, size, shape, gender identity, sexual orientation, religion and different abilities–can feel safe, celebrated and worthy. Our commitment to diversity, inclusion and belonging is permanent and foundational to our business and culture.
