Integral Memory Plc is looking for a Content and Copy Writer to shape our brand and product narratives across traditional and digital channels. This role blends copywriting and content writing to support marketing initiatives, requiring collaboration with the Head of Marketing and cross-functional teams.
What You'll Do
- Craft clear, engaging copy for product packaging, brochures, press releases, and online listings across our LED and Memory divisions.
- Apply a clear message hierarchy in all content creation, ensuring every asset has a defined objective and call to action.
- Collaborate with marketing, design, and content teams to bring brand and tactical campaigns to life across multiple touchpoints.
- Help refine our Tone of Voice guidelines and ensure consistency across written materials.
- Plan and manage the content calendar, supporting product launches, seasonal campaigns, and evergreen storytelling.
- Write compelling case studies and brand narratives by liaising with sales, product managers, and visual content creators.
- Optimise content for SEO and integrate high-intent keywords into landing pages, Amazon listings, and blog articles.
- Develop engaging product descriptions and ensure all written content is proofed and on-brand before publication.
- Propose and implement content improvements for existing materials.
- Contribute to press releases, PR materials, and email campaigns with a strong creative hook.
- Support broader marketing communications planning with persona-driven messaging.
What We're Looking For
- A relevant degree in Marketing, English, Journalism, or Communications.
- Minimum 5 years' experience writing for product-led and/or technology-driven brands.
- Strong portfolio showcasing both commercial copywriting and narrative-driven content.
- Experience crafting content for both B2B and B2C audiences across print, web, email, social media, and e-commerce platforms.
- Ability to simplify technical features into clear consumer benefits with a customer-first mindset.
- Familiarity with SEO principles, content planning, and publishing processes.
- Understanding of customer journeys, shopper psychology, and persuasive storytelling.
- Meticulous attention to detail, exceptional grammar, and strong proofreading skills.
- Excellent collaboration skills and ability to work in a fast-paced, deadline-driven environment.
Team & Environment
You will report directly to the Head of Marketing and collaborate closely with product, design, content, and sales teams.
Work Mode
This is an onsite role based at our office in Wembley, London (nearest station: Neasden).
Integral Memory Plc operates with an entrepreneurial spirit, a customer experience (CX) core, and an insight-led, brand-first approach.
