Responsibilities
- Co-lead brand strategy, including tone, visual design, messaging framework, and market positioning, in partnership with the Head of Media & Design
- Create and enforce brand standards across all platforms and customer interactions
- Develop compelling brand stories that position the company as the leader in preventive health
- Design and refine high-conversion landing pages that are consistent with brand identity and drive visitor-to-member conversion
- Plan and execute marketing campaigns at scale, including product launches, seasonal initiatives, partnerships, and audience expansion efforts
- Manage the marketing components of core conversion funnels from ad to checkout, ensuring message alignment and performance
- Build reusable campaign frameworks to streamline future marketing efforts
- Define the overall growth and marketing strategy in line with company objectives
- Guide strategic decisions for paid media channels such as Meta and Google, working alongside existing execution leads
- Distribute marketing budgets across channels based on performance data and strategic focus
- Explore and validate new marketing channels and partnership opportunities
- Lead the development and expansion of the marketing team by hiring top-tier talent and fostering professional growth
- Promote a culture of accountability, speed, and creative excellence
- Work closely with product, engineering, clinical, and operations teams across functions
- Establish scalable marketing systems and workflows to maintain velocity without sacrificing quality
Work Arrangement
Remote (Worldwide)
About Superpower
The company is building a new health system focused on extending and improving human life. Starting with lab testing, it has evolved to include data aggregation, digital twin technology, an AI-powered doctor, and now peptides. Over the last six months, it has achieved 10x growth while reducing customer acquisition cost by half. The organization is preparing for rapid expansion. Additional information is available at superpower.com/series-a, Superpower Overview, Culture at Superpower, and Company Philosophies.
Company Philosophies
The team is committed to doing the best work of their lives, maintaining an exceptionally high bar for talent—only top performers are welcomed. There is a deep alignment between working passionately and living healthily, with a sustainable work culture that prioritizes well-being. The goal is to set the global benchmark for health-conscious team culture—living the mission every day.
Investors
Backed by Forerunner, a leading consumer healthcare venture firm and early board member of Hims and Oura, with Kirsten leading the Series A. Other investors include 8VC, a top health and bio investor; Evan Moore, founder of DoorDash and partner at Khosla Ventures; Cyan Bannister, early investor in Uber and SpaceX and former partner at Founder’s Fund; Balaji Srinivasan, ex-CTO of Coinbase and former General Partner at a16z; Arielle Zuckerberg, active angel and tech leader; Cameron and Tyler Winklevoss; Susa Ventures, a tier 1 healthcare VC; Bond Capital, via Jay Simons’ early-stage fund; and Long Journey Ventures, an investor in Uber, Notion, Loom, and Affirm.
Influencers
Supported by influential figures including Shaan Puri, angel investor and host of 'My First Million'; Brooke Monke, with 50 million social media followers; Logan Paul; Steve Aoki; Justin Mares, founder of Truemed; Giannis Antetokounmpo; and Kylian Mbappé.
Other
- The organization takes pride in being a global team and actively seeks talent worldwide.
- Visa sponsorship is available, and relocation support to the United States is provided for qualified candidates.
- A significant portion of the team is based internationally, reflecting a commitment to assembling world-class talent regardless of location.
Available
