Succinct is hiring a Brand Marketing Lead to build its brand thoughtfully and creatively across the crypto ecosystem. In this role, you will dream up and execute unexpected, high-impact campaigns that capture attention and make our brand stand out.
What You'll Do
- Expand Succinct’s brand identity through bold, creative campaigns that go beyond social media
- Accelerate follower growth and engagement across all social platforms, with a special focus on Crypto Twitter
- Create and execute unique marketing stunts, activations, and storytelling moments that capture attention
- Monitor, respond to, and engage with the community in real time to build trust and loyalty
- Identify and act on emerging trends, memes, and narratives within crypto and broader culture
- Partner with internal teams on product launches, token updates, and ecosystem initiatives
What We're Looking For
- Proven track record of creating campaigns that break through the noise
- Hands-on experience with token marketing and generating buzz around launches and narratives
- Comfort experimenting with formats (video, graphics, memes, threads, stunts) while shipping fast
- Deep familiarity with crypto culture (especially Twitter/Telegram/Discord) and the ability to translate technical concepts into engaging content
- Exceptional short-form writing ability – witty, sharp, and tuned to a crypto-native audience
- A creative mind that pushes boundaries and delivers campaigns that surprise and stick
Benefits & Compensation
- Highly competitive salary and equity package
- Full health, dental, and vision coverage for you and your dependents
- Daily lunch and dinner at the office
- Travel to industry events and conferences (company-paid)
Work Mode
This role operates on a hybrid work model.
Succinct is an equal opportunity employer.
