Rewind is hiring a Brand and Community Lead

At Rewind, the Brand and Community Lead shapes and communicates our story across brand, community, and thought leadership. You will own Rewind's narrative, turn subject-matter experts into industry voices, elevate our presence across channels, and guide the creative team with a revenue-driven mindset.

What You'll Do

• Own Rewind’s brand narrative, tone of voice, and identity.
• Create storytelling frameworks for launches, announcements, campaigns, and brand-level communication.
• Write and edit high-impact brand assets, executive narratives, vision documents, keynote scripts, and core web content.
• Take full responsibility for website clarity, storytelling, and narrative structure.
• Build and run Rewind’s internal influencer program, turning executives, engineers, PMs, and data experts into trusted public voices.
• Ghostwrite for SMEs across LinkedIn, articles, blogs, internal notes, speaker pitches, community posts, and external communications.
• Create tailored voice guides for internal experts while maintaining brand alignment.
• Extract insights from technical and product teams and transform them into simple, credible stories.
• Coach internal contributors on communication, presence, clarity, and message discipline.
• Support speaking submissions, conference materials, and recorded or live presentations.
• Lead, mentor, and coach Rewind’s creative team, including one writer and one designer, along with freelancers and agency partners.
• Develop the creative team’s strategic thinking so they understand how creative work influences funnel movement, pipeline creation, and revenue outcomes.
• Establish expectations for proactive idea generation, not just task execution.
• Train creative team members to build assets and stories that support specific pipeline goals and audience journeys.
• Introduce review processes that elevate quality while improving speed and clarity.
• Create a culture where creativity serves narrative, clarity, and measurable GTM impact.
• Lead Rewind’s presence across community channels and technical ecosystems.
• Design programs that encourage conversation, contribution, and recognition for internal experts.
• Amplify expert voices across community platforms to strengthen brand trust and visibility.
• Operate community content as a narrative engine, not as volume production.
• Partner with Product Marketing on messaging frameworks and positioning.
• Coach GTM teams on tone, clarity, and story-driven communication.

What We're Looking For

• 5+ years of experience in brand, storytelling, communications, or thought leadership roles.
• B2B SaaS and cybersecurity or DevOps experience.
• Experience writing and ghostwriting for executives or SMEs.
• Experience managing creative teams or external creative partners.
• Strong portfolio that demonstrates clarity, storytelling, and voice control.
• Experience shaping brand systems, voice, narrative, and identity.
• Experience owning or managing website content and narrative.
• Comfort working with product marketing, sales, and leadership.
• Think in stories and narratives, not assets and outputs.
• Write with precision and edit with conviction.
• Turn technical insights into simple, powerful messages.
• Lead creatives and raise their strategic awareness.
• Comfortable ghostwriting in multiple voices while staying authentic.
• Guide teams toward GTM impact, not just creative quality.
• Organized, fast, curious, and not afraid to push for clarity.

Team & Environment

The creative team currently includes one writer and one designer, plus freelancers and agency partners. You will lead, mentor, and coach this team.

Benefits & Compensation

• Compensation range: ~$95,000 - $125,000
• Flexible work hours
• Employee stock options
• Health benefits
• 3 weeks vacation
• 7 life leave days
• 2 Level Up days for professional development
• 1 volunteer day
• Summer Fridays and office closed during the holiday break in December
• Paid parental leave
• Professional development allowance
• $1,000/year wellness/home office allowance

Work Mode

This role follows a local-country work mode for candidates located in Canada.

Rewind is committed to building an inclusive, supportive place for you to do the best and most rewarding work of your career. We value how each new hire is an opportunity for us to bring in a different perspective, and we are always eager to further diversify our company. We strongly encourage candidates of all different backgrounds and identities to apply.