Cars Commerce is hiring a B2B Product Marketing Strategist

At Automotive Commerce, we're passionate about streamlining car buying and selling. We prioritize customer connections through innovative, simplified technology that enhances and drives local automotive retail. From our premier marketplace, Cars.com, to our cutting-edge digital platforms like Dealer Inspire, AccuTrade, Dealerclub, and Cars Commerce Media Network, we're critical to industry success. Collaboration defines our core: we "Rise Together" by centering people in everything we do. Our culture embraces being Open to All, encouraging diverse communication and perspectives. We champion Caring to Challenge and Taking Ownership, creating a respectful yet competitive environment focused on proactive progress. Our fundamental principle is Doing the Right Thing, ensuring integrity drives our collective growth. Recognized as a U.S. News & World Report Best Company to Work For in 2024, we're committed to exceptional employee experiences. We rank among the top 20% in our industry based on comprehensive workplace wellness metrics. As the B2B Product Marketing Strategist for AccuTrade, you'll be pivotal in delivering innovative SaaS and data-driven automotive solutions. You'll strategically connect product, sales, and marketing to design programs driving dealer adoption, customer acquisition, and measurable growth across our B2B portfolio. This hands-on role focuses on accelerating sales, amplifying product value, and increasing recurring revenue. You'll transform complex product offerings into compelling, outcome-focused narratives that position AccuTrade as an essential dealership profit-enhancement platform. What You'll Do: - Develop and execute B2B marketing strategies for AccuTrade and integrated products - Collaborate with Product, Sales, and Marketing to create go-to-market plans - Design compelling value propositions highlighting customer outcomes and differentiation - Develop sales collateral to support Revenue teams - Utilize insights and analytics to refine messaging and targeting - Maintain cross-functional alignment and communication - Serve as a strategic thought partner to leadership - Champion dealer and OEM perspectives - Design multi-channel marketing campaigns - Contribute to a collaborative, accountable team culture What You'll Bring: - Bachelor's degree in Marketing, Communications, or related field - 5+ years B2B marketing or go-to-market experience - Understanding of dealership operations - Ability to translate complex features into value-driven messaging - Experience in sales enablement and campaign strategy - Analytical approach to performance measurement - Strong written and verbal communication skills - Highly organized and proactive - Collaborative spirit across departments Salary Range: $104,100.00-130,150.00 Comprehensive Benefits Package: - Medical, Dental & Vision Healthcare Plans - New Hire Home Office Setup Stipend - Generous PTO - Refuel Recognition Program - Paid Holidays, Floating Holiday, Volunteer Day, Recharge Day US-based positions only. Equal opportunity employer valuing diversity. No visa sponsorship available.