Hybrid Full-time

Synchrony is hiring an AVP Account Manager – Marketing (L11)

About the Role

Synchrony is seeking an AVP Account Manager – Marketing (L11) to manage and cultivate strong partnerships with key strategic clients. You will be responsible for delivering complex campaigns across multiple marketing channels and supporting the evolution of holistic planning and delivery for the business.

What You'll Do

  • Leverage campaign strategy & execution expertise to drive optimization & efficiency within client campaigns.
  • Manage campaign execution across multiple marketing channels including direct mail, email, paid media, earned media & Marketplace.
  • Forge strategic relationships with client teams as a trusted advisor and influencer bringing thought leadership.
  • Help clients achieve their goals and stay ahead of industry trends, anticipating their needs and providing solutions.
  • Lead cross functional client marketing meetings and collaborate with functional experts to develop execution program solutions.
  • Act as Agile team scrum master; manage strategic client projects and lead process improvements across all channels.
  • Serve as liaison and central point of contact with marketing teams for milestone tracking, change control requests, process exceptions, and omni channel optimization opportunities.
  • Establish and lead regular campaign portfolio review operating process with client marketing teams to drive execution progress.
  • Partner with internal teams to plan & forecast channel capacity, prioritize campaigns, and proactively manage workload balancing.
  • Drive and coordinate client marketing campaign incident management and corrective actions.
  • Build relationships/networks across key functional areas that support marketing execution plans.

What We're Looking For

  • Bachelor’s Degree OR in lieu of degree high school diploma/GED and 7+ years of professional experience in sales, marketing, operations in a corporate environment or 9+ years of experience required.
  • A minimum of 7+ years of marketing experience to include Project Management and client relationship experience.

Nice to Have

  • Excellent team skills; flexibility to pivot with strategy, regulatory and market evolution; and proven ability to work cross functionally.
  • Proven client relationship management skill sets, experience developing plans and consistently meeting deadlines.
  • Project management experience leveraging the Workfront platform for campaign execution.
  • Excellent organization, communication & critical thinking skills, the ability to navigate in a fast-paced environment.
  • Agile skill sets, team, process, tools and/or methods experience.
  • Demonstrated experience with tactical omnichannel execution across multiple channels and a general understanding of Paid Media execution components including tagging, trafficking, digital audiences for Search, Social, Display/Programmatic and Affiliate.
  • Be curious and embrace change; be a catalyst for new ways of thinking and delivering for the business.

Technical Stack

  • Workfront platform

Team & Environment

Part of the Performance Marketing Team.

Benefits & Compensation

  • Best-in-class employee benefits and programs that cater to work-life integration and overall well-being.
  • Career advancement and upskilling opportunities, focusing on Advancing Diverse Talent to take up leadership roles.

Work Mode

This is a hybrid position. Locations: Hyderabad, Bengaluru, Pune, Kolkata, Delhi/NCR.

Synchrony is an equal opportunity employer.

Required Skills
WorkfrontAccount ManagementMarketingClient ManagementProject ManagementStakeholder ManagementCommunicationStrategyAnalyticsCampaign Management
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About company
Synchrony

A Fortune 200 company focused on the future of payments and shaping the FinTech industry.

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Job Details
Category other
Posted 2 months ago