Responsibilities
- Develop and carry out go-to-market and data analytics strategies for all SE web properties
- Ensure consistent implementation of tagging and data layer standards across systems
- Deploy and support both client-side and server-side tag management solutions
- Maintain high standards for data accuracy, policy compliance, and validation in analytics setups
- Deliver technical guidance and assess effort needs for tracking-related requirements
- Lead the planning and execution of product analytics initiatives on schedule
- Identify, troubleshoot, and fix issues in analytics and tagging across development environments
- Integrate Google Analytics and Google Tag Manager on large-scale, high-performance websites using industry best practices
- Oversee permissions, certifications, and administrative controls for analytics platforms
- Coordinate with Google Analytics vendors to report, monitor, and confirm resolution of technical defects
