Ziff Davis Shopping is seeking a Social Media Strategist to join our seasoned digital marketing team. In this role, you will be responsible for designing and managing performance-driven social media strategies across our portfolio of brands.
What You'll Do
- Develop and execute channel-specific, captivating social media strategies on platforms such as Facebook, Instagram, TikTok, and more.
- Plan, create, and publish high-quality content, including writing on-brand copy and producing engaging visual content tailored to each platform.
- Conduct analysis of target audiences and content performance, using data-driven insights to develop strategies for maximizing engagement, reach, and audience growth.
- Collaborate with internal teams to strategize social-first marketing opportunities tied to shopping trends, key brand moments, and tentpole events.
- Monitor and research trending content to proactively recommend and test new formats, platforms, and strategic approaches.
- Craft timely, engaging comments and interactions in response to trends and community conversation to drive engagement and grow channels.
What We're Looking For
- 3-5 years of full-time experience in a social media management role.
- In-depth knowledge of social trends and prior experience as a content creator across platforms like Facebook, Instagram, TikTok, Pinterest, YouTube, and emerging ones.
- Proficient in visual editing tools and platforms, including Canva.
- Strong grammar, organizational skills, meticulous attention to detail, and a proven ability to meet tight deadlines.
- Strong understanding of social media analytics and KPIs, with experience using native platform analytics and third-party tools.
- Independent, yet collaborative mindset with an eagerness to take initiative to solve problems and exceed objectives.
- Ability to work in a results-oriented, fast-paced environment, both as part of a team and individually.
- Excellent organizational skills with the ability to handle multiple projects simultaneously while meeting deadlines.
- Eagerness to test and innovate.
Nice to Have
- E-commerce experience is a plus.
- A passion for the retail, CPG, QSR, or savings/commerce space is preferred.
Technical Stack
- Canva
- Sprout Social
- Later
- Asana
Team & Environment
You will be part of a seasoned digital marketing team.
Benefits & Compensation
- Company-sponsored medical, dental, and vision insurance (including domestic partner coverage) + pet insurance.
- Flexible Vacation / Paid Time Off.
- Charitable Giving Programs that include Paid Time off to volunteer and donation match.
- Family Planning Programs like MAVEN Fertility Concierge.
- Pregnancy and Paid Parental Leave (up to 16 weeks).
- 401K savings plan with employer match.
- Employee stock purchase program (ESPP).
- Wellness Programs: Gym reimbursement, Lose It! and Calm subscriptions.
- Hybrid, Remote and Flexible work arrangements.
- Diverse and inclusive employee resource groups.
Work Mode
This role offers a hybrid work arrangement.
Ziff Davis is an equal opportunity employer. Individuals seeking employment are considered without regard to race, color, religion, national origin, age, sex, marital status, ancestry, physical or mental disability, veteran status, or sexual orientation.






