Senior Success Coach is seeking a Student Recruitment Coordinator to coordinate recruiting efforts for the College of Engineering and Computing (CEC) Tech Talent Initiative Program (TTIP). You will provide expertise on a portfolio of graduate programs, optimize university resources, and develop relationships with internal and external stakeholders.
What You'll Do
- Develop and execute a recruitment plan for Masters-level TTIP programs, including hosting virtual events, supporting tours, and traveling to college campuses for information sessions.
- Maintain awareness of services, programs, and courses within CEC and the university, representing CEC and GMU to established standards.
- Engage in implementation of digital marketing and proactive communication strategies to connect with prospective graduate students through phone, email, text, and admissions consultations.
- Identify new populations for recruitment outreach, including industry and state/federal agencies.
- Promote the Bachelors Accelerated Masters (BAM) program among current and prospective undergraduate students via activities such as classroom visits and information sessions.
- Maintain data on TTIP programs such as enrollment trends, job markets, starting salaries, and alumni outcomes.
- Coordinate with various offices within GMU and CEC to support the TTIP program, including coordinating initiatives and recruitment campaigns, scheduling meetings, and managing deadlines.
- Implement strategies to optimize conversion between application stages and help create associated communication plans.
- Focus on encouraging quality candidates to advance in their application journey while immersing them in the brand and culture of George Mason University, CEC, and their program.
- Collaborate with Enrollment Management on the creation and execution of communication plans at each new student enrollment funnel stage.
- Coordinate with the CEC Undergraduate Studies office on recruitment efforts including visits to/from high school and community college groups.
What We're Looking For
- High school diploma or equivalent.
- Demonstrated work experience in a related professional setting, and experience with administrative tasks.
- Demonstrated work experience in higher education admissions, student recruitment, and/or enrollment management, or sales, retail, or service.
- Proficiency with Microsoft Office Suite.
- Customer and service oriented approach.
- Strong interpersonal skills.
- Well-written, strong group and 1-on-1 communication skills, and ethical decision making.
- Ability to work respectfully and professionally with a diverse group of stakeholders.
- Ability to manage time and make good prioritization decisions.
- Must currently possess an appropriate, active, valid motor vehicle operator’s license that meets all of GMU’s requirements for operating state vehicles and equipment.
Nice to Have
- Bachelor’s degree in related field.
- Hands on experience in financial processes and/or data analysis/reporting.
- Knowledge of higher education recruitment and admission best practices, College of Engineering and Computing curriculum and mission, and institutional financial procedures.
- Salesforce CRM proficiency, data analytics proficiency, generative AI to optimize efficiency.
- Multi-lingual.
Technical Stack
- Microsoft Office Suite
- Salesforce CRM
Team & Environment
Part of the Dean’s Office for the College of Engineering and Computing (CEC).
Benefits & Compensation
- Starting at $60k; commensurate with education and experience.
Work Mode
This is a hybrid position based in Fairfax, VA.
Senior Success Coach is an equal opportunity employer.
