VirtuHire is looking for a part-time Social Media Manager working Los Angeles (LA) hours. In this role, you will manage and execute digital marketing and content creation efforts, driving initiatives forward and working independently to achieve strategic goals.
What You'll Do
- Maintain and update the Shopify store for merchandise, analyze analytics, and market products to drive engagement and sales.
- Manage and optimize paid ad campaigns on Google Ads and Meta Ads (Facebook and Instagram), including budget allocation and performance monitoring.
- Implement and maintain SEO best practices for our website and other digital assets.
- Create compelling visual content for various platforms for branding and merchandise logos.
- Edit long-form podcast content into concise, engaging video clips and develop creative short-form video content.
- Develop and execute social media strategies for Instagram, Facebook, TikTok, and YouTube, including consistent posting and active engagement.
- Provide regular reports on the performance of digital marketing campaigns and social media activities.
- Ensure all content and marketing efforts align with the established brand and messaging.
- Work effectively to enhance and support the existing infrastructure and team.
What We're Looking For
- Proven experience in digital marketing, including paid advertising (Google Ads, Meta Ads) and SEO.
- Strong graphic design skills.
- Demonstrated expertise in video editing and creating engaging short-form video content for social media platforms (Instagram, TikTok).
- Solid understanding of social media trends and best practices for audience engagement and growth.
- Ability to work independently and proactively manage multiple tasks and projects.
- Excellent communication skills, both written and verbal.
- Familiarity with Shopify platform management.
Technical Stack
- Shopify
- Google Ads
- Meta Ads
- SEO
Work Mode
This is a global, part-time remote position requiring work hours aligned with the Los Angeles time zone.
