Keeper Security is looking for a Senior Specialist, MSP Marketing to develop and execute marketing programs that drive growth through Managed Service Providers (MSPs). You'll work closely with the MSP sales team to develop strategies and run campaigns that generate pipeline and accelerate channel growth.
What You'll Do
- Develop and execute partner marketing strategies focused on MSP onboarding, enablement and co-marketing.
- Create and manage joint marketing programs that drive pipeline and business outcomes for MSP partners.
- Lead quarterly marketing planning sessions with top MSP partners.
- Define and execute MSP event strategies, including trade shows, partner conferences and regional activations.
- Manage event logistics, budgets, vendors and post-event lead follow-up in collaboration with sales.
- Attend events on an as-needed basis.
- Plan and execute digital campaigns to and through MSPs.
- Launch targeted MSP recruitment campaigns to support sales growth objectives.
- Drive co-branded digital and social campaigns that generate leads for MSP partners and their customers.
- Track and report on campaign metrics, including MQLs, pipeline and revenue.
- Partner with Product Marketing to create and localize MSP-facing assets, including one-pagers, guides, playbooks and email templates.
- Develop co-branded content and nurture tracks to help MSPs effectively sell Keeper to their end users.
- Support partner communications, newsletters and content syndication programs.
What We're Looking For
- 5+ years of experience in B2B or channel partner marketing.
- MSP experience required.
- Proven success marketing to, with and through MSPs in the cybersecurity or SaaS space.
- Strong understanding of partner marketing principles, MDF programs and pipeline attribution.
- Experience with marketing automation (HubSpot) and CRM (Salesforce) systems.
- Excellent cross-functional collaboration and communication skills.
- Highly organized and detail-oriented with the ability to manage multiple projects simultaneously.
- Entrepreneurial mindset with strong analytical and problem-solving skills.
- Bachelor’s degree in Marketing, Communications, Business or a related field.
Nice to Have
- Preferably bilingual in Spanish and/or Brazilian Portuguese.
Technical Stack
- HubSpot
- Salesforce
Team & Environment
You will report to the Senior Manager of Channel Marketing.
Benefits & Compensation
- Medical, Dental & Vision (inclusive of domestic partnerships).
- Employer Paid Life Insurance & Employee/Spouse/Child Supplemental life.
- Voluntary Short/Long Term Disability Insurance.
- 401K (Roth/Traditional).
- A generous PTO plan that celebrates your commitment and seniority (including paid Bereavement/Jury Duty, etc).
- Above-market annual bonuses.
Work Mode
This is a hybrid role based in Chicago.
Keeper is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.
