About the Role
This role leads the development and execution of marketing strategies that align product capabilities with customer needs, focusing on clear messaging, market differentiation, and demand generation across key verticals.
Responsibilities
- Define and communicate the value proposition of core solutions
- Collaborate with product teams to shape roadmap messaging
- Develop go-to-market plans for new and existing offerings
- Create compelling content for sales and marketing channels
- Conduct market research to identify customer pain points
- Translate technical features into business benefits
- Support sales enablement with tools and training
- Analyze competitive landscape and adjust positioning
- Partner with demand generation on campaign strategy
- Lead cross-regional marketing alignment
- Manage external agencies and content creators
- Track performance metrics and optimize campaigns
- Represent the brand at industry events and webinars
- Maintain solution-specific messaging frameworks
- Gather and incorporate customer feedback into marketing assets
- Work closely with customer success to highlight use cases
- Ensure brand consistency across all touchpoints
- Drive thought leadership initiatives
- Develop pricing and packaging guidance with product leadership
- Identify expansion opportunities in new markets
- Coordinate with legal and compliance teams on claims
- Streamline internal communication of marketing updates
- Advocate for customer needs within product development
- Support executive communications for product launches
- Maintain a centralized repository of marketing materials
Compensation
Competitive salary with equity and benefits
Work Arrangement
Remote
Team
Cross-functional team focused on product innovation and market expansion
About the Role
This position plays a central role in shaping how the market perceives the company’s flagship solutions. The ideal candidate will combine strategic thinking with hands-on execution to drive awareness, engagement, and conversion. You will work closely with product, sales, and leadership teams to ensure messaging resonates with target customers and supports business growth objectives.
What We Look For
We value candidates who are curious, collaborative, and results-oriented. The right person thrives in ambiguity, asks insightful questions, and turns data into actionable strategies. Prior experience in developer-focused or technical platforms is a plus, but not required. We prioritize clear communication, initiative, and a passion for solving customer problems.
Available for qualified candidates
