Fort Wayne, Indiana, United States Employment

CYM Living is hiring a Senior Marketing Associate

About the Role

CYM Living is hiring a Senior Marketing Associate to lead our digital marketing efforts, focusing on website development, SEO strategy, and analytics. You will play a key role in enhancing our online presence and driving performance through technical and strategic initiatives.

What You'll Do

  • Own day-to-day management of company-level websites and internal listing engines, ensuring accuracy, performance, and a seamless user experience.
  • Partner with internal teams and external developers to scope, test, and launch new website features, templates, and integrations.
  • Audit site structure, optimize navigation, and troubleshoot technical issues to ensure fast load times and mobile-first performance.
  • Collaborate with IT to ensure websites follow enterprise security, compliance, and usability standards.
  • Develop and execute a comprehensive SEO strategy, including keyword research, on-page optimization, technical SEO, and link-building initiatives.
  • Monitor rankings and traffic metrics, regularly reporting on performance and recommending improvements.
  • Stay ahead of industry trends and algorithm updates to ensure strong search visibility.
  • Understand the use of AI-driven tools and analytics to strengthen SEO strategy and digital performance insights.
  • Own and assist in developing website analytics and performance dashboards, delivering actionable insights to marketing leadership and regional teams.
  • Implement and manage tracking tools to measure campaign performance and lead conversions.
  • Ensure reporting integrates with enterprise applications and aligns with IT data governance.
  • Partner with IT and Marketing/Leasing strategy to align website functionality with business goals.
  • Support digital advertising, ILS strategy, and lead management by ensuring accurate data flow and landing page performance.
  • Identify opportunities to streamline digital processes, automate workflows, and improve ROI of digital initiatives.
  • Research, recommend, and implement new tools or technologies to enhance digital marketing efforts.

What We're Looking For

  • Bachelor’s degree in Marketing, Communications, Computer Science, or a related field (or equivalent experience).
  • 3+ years of experience in digital marketing with a strong emphasis on website development, SEO, and analytics.
  • Proficiency in CMS platforms like WordPress, custom site management systems, or similar.
  • Proficiency in HTML and CSS (basic understanding for troubleshooting).
  • Proficiency in Google Analytics, Google Search Console, and Tag Manager.
  • Proficiency in SEO tools such as Ahrefs, SEMrush, or Moz.
  • Strong analytical mindset with experience translating data into insights and action plans.
  • Excellent project management skills, able to manage multiple priorities in a fast-paced environment.
  • Collaborative, resourceful, and solutions-oriented with strong communication skills.
  • Familiarity with IT systems and integrations, with knowledge of APIs, enterprise applications, and UX/accessibility standards.

Technical Stack

  • CMS: WordPress, custom site management systems
  • Web: HTML, CSS
  • Analytics/Tracking: Google Analytics, Google Search Console, Google Tag Manager
  • SEO Tools: Ahrefs, SEMrush, Moz

Benefits & Compensation

  • Competitive base salary plus per-lease bonus
  • Medical, Dental, and Vision Coverage
  • Flexible Spending and Health Savings Accounts
  • Short-Term Disability and Supplemental Life Insurance
  • Employee Assistance Program
  • Fitness and Well-Being Program
  • Company-Paid Life Insurance and Long-Term Disability
  • 401(k) with Generous Company Match
  • Paid Time Off (PTO), Paid Sick Time, and Paid Holiday

CYM Living is an equal opportunity employer.

Required Skills
WordPressHTMLCSSGoogle AnalyticsGoogle Search ConsoleGoogle Tag ManagerSEODigital MarketingCMSAhrefsSEMrushMoz
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About company
Job Details
Department Marketing
Category other
Posted 14 days ago