vibrantm is seeking a Senior Manager, US Value Access and Payer Marketing Program Management to execute tactical and operational plans within our access marketing strategy. You will manage day-to-day operations, project management, and ensure the successful implementation of strategies developed by the Head of Value and Access Strategic Marketing.
What You'll Do
- Implement annual market access pull-through strategies and tactical plans.
- Manage project timelines, budgets, and vendor relationships.
- Support business development activities and new product planning.
- Collaborate with internal teams to execute customer engagement and contract strategies.
- Provide market feedback and insights to inform strategy.
- Ensure compliance with legal, regulatory, and company standards.
- Coach and develop project teams within access marketing.
- Support in-depth strategic analyses of the managed markets landscape for assigned products and provide strategic recommendations to Senior Management.
- Develop strong lines of communication and partnership with key internal leaders to help lead various commercial initiatives.
- Serve as a strategic partner to assist in the development and execution of Market Access Channel strategies.
- Support business development activities and new product planning through landscape analysis, understanding of access drivers and competitors, and evaluation of likely payer response.
- Develop and maintain expert knowledge of the dynamics driving the various managed markets segments and channels including Commercial Managed Care, Medicare, Medicaid, and Health Exchanges.
- Partner with Directors of Patient Services and HUB to further connect contract offerings with facilitation of enhanced patient access and process efficiencies.
- Monitor the changing payer landscape, including mergers and acquisitions, benefit design trends, and the evolution of the Affordable Care Act.
- Provide proactive market feedback to Market Access and cross-functional teams on business trends, competitive updates, and industry issues.
- Lead, inspire, and engage with passion by modeling company behaviors and working with a sense of urgency to achieve organizational goals.
- Cultivate an atmosphere of cross-functional collaboration and reciprocal communication.
- Act as Project Leader for business planning activities including national and regional Market Access field team Plan of Action (POA) Meetings and lead National and Regional conference management.
What We're Looking For
- Bachelor’s degree with minimum 5 years’ industry experience or MS degree with 3 years’ experience or PharmD, PhD with 2 years’ experience.
- Minimum 2 years’ biopharmaceutical commercial or payer operations experience.
- Minimum 1 year’s experience in a market Access function within payer marketing or payer experience.
- Ability to work and lead collaboratively in cross-functional teams.
- Must be willing to execute tactics.
- Strong project management skills.
- Strong understanding of payer market dynamics and how managed care organizations make decisions across private & public channels.
- Superior analytical ability to analyze current and future landscape and specific contract outcomes at the micro and macro level to make investment recommendations.
- Ability to translate strategies into measurable tactical programs with high ROI.
Team & Environment
You will work in collaboration with the Head of Value and Access Strategic Marketing, Brand Marketing, the Access Influencer Management team, Health Economics, Legal, Regulatory, Commercial Analytics, Medical Affairs, Field Sales Management, and Sales Training.
Work Mode
This is a hybrid position based in Seaport, MA.
vibrantm is an equal opportunity employer.
