Huckleberry Labs is looking for a Senior Director of Growth Marketing to lead our strategy and execution for a mission-driven pediatric care company. In this remote role, you will drive customer acquisition, retention, and revenue growth.
What You'll Do
- Lead and execute growth marketing strategy across all channels, including paid, organic, and partnerships.
- Manage a multi-million dollar marketing budget and optimize for ROI.
- Build, mentor, and lead a high-performing growth marketing team.
- Collaborate with product, clinical, and operations teams to drive business growth.
- Analyze data to identify growth opportunities and measure campaign effectiveness.
- Develop and own the marketing tech stack and attribution model.
What We're Looking For
- 10+ years of marketing experience with 5+ years in growth marketing leadership.
- Proven track record of scaling consumer-facing brands and driving measurable revenue growth.
- Expertise in performance marketing channels (SEM, social, display) and marketing analytics.
- Experience building and managing high-performing teams.
- Strong analytical skills and data-driven decision-making.
Nice to Have
- Experience in healthcare, wellness, or consumer subscription businesses.
- Experience with B2C2B marketing models.
- Experience in a fast-paced startup environment.
Team & Environment
You will lead a growth marketing team and report directly to the Chief Marketing Officer. Our culture is built on the values of Empathy, Integrity, Collaboration, and Innovation.
Benefits & Compensation
- Competitive salary and equity package.
- Comprehensive health benefits including medical, dental, and vision.
- Flexible PTO and paid parental leave.
- Remote-first work environment.
- Professional development budget.
Work Mode
This is a fully remote position.
