Responsibilities
- Define and maintain Helpware's brand voice across all content channels, ensuring consistency in tone, style, and messaging.
- Build and own a comprehensive content style guide that serves as the single source of truth for all written communications.
- Edit, proofread, and refine content produced across the team — upholding clarity, grammatical accuracy, and brand alignment.
- Partner closely with marketing, sales, and product teams to craft narratives that resonate with target audiences and drive measurable action.
- Actively contribute to brainstorming sessions and campaign planning, aligning content output with broader marketing goals.
- Oversee the content calendar across all channels — website, social media, email, and blog — ensuring timely and well-coordinated publishing.
- Apply SEO best practices to improve organic visibility and increase content-driven engagement and conversions.
- Analyze content performance metrics regularly, drawing actionable insights to continuously improve strategy and execution.
- Monitor industry trends, competitor activity, and audience behavior to keep Helpware's content strategy sharp and relevant.
- Experiment with new content formats and ideas, positioning Helpware as a forward-thinking voice in the BPO space.
- Use AI writing tools as a core part of the content workflow — for ideation, drafting, repurposing, and scaling output without compromising quality.
- Write, iterate, and maintain effective prompts for LLM-based content generation, ensuring outputs consistently reflect Helpware's brand voice and standards.
- Stay current with developments in generative AI and emerging content tools, proactively identifying opportunities to improve team efficiency and content quality.
- Review and fact-check all AI-assisted content before publication, maintaining full editorial accountability for accuracy, originality, and brand fit.
Requirements
- Proficiency in English, both written and verbal (C1 level is a must)
- A minimum of 3 years of experience in PR, copywriting, or corporate communications
- Experience in content creation for the US/UK market is essential
- Exceptional writing and editing skills
- Familiarity with industry-specific copywriting tools and platforms
- Ability to analyze data and use it to inform content strategy
- Excellent communication and management skills
- A creative mindset with the ability to identify and follow content trends
Nice to Have
- Bachelor's or Master's degree in Marketing, Communications, Journalism, or a related field
- C2 level English proficiency
- An actual certificate of English proficiency
- Experience with rebranding and changing the tone of voice of a company
Benefits
- Full remote work (with the option to visit our offices in Kyiv and Lviv)
- Competitive compensation linked to the USD/UAH rate
- Medical insurance after the trial period
- Corporate training
- Comfortable office in Kyiv/Lviv with a generator and internet access during power outages
Work Arrangement
Hybrid
Additional Information
- Please send your CV in English indicating your salary expectations.
- Please apply if you have the qualifications needed and are ready to maintain the required duties daily!