Hybrid Full-time

Unknown Company is hiring a Senior Associate, Builder AXP

About the Role

As a Senior Associate, Builder AXP at Humana, you will play a hands-on role in translating strategy into real-time journeys using Adobe Experience Platform (AEP) and Adobe Journey Optimizer (AJO). You will lead all phases of the product lifecycle—from ideation to launch—by developing and optimizing Next Best Action (NBA) journeys that meet member needs and deliver measurable business outcomes.

What You'll Do

  • Configure, test, deploy, and iterate personalized journeys in Adobe Journey Optimizer based on NBA strategy and business requirements.
  • Collaborate with data analytics teams to build, refine, and validate audience segments in Adobe Experience Platform using real-time behavioral signals and profile attributes.
  • Partner with lifecycle marketers, data scientists, and channel leads to activate journey logic and improve targeting effectiveness.
  • Conduct rigorous quality assurance across journey components including events, wait steps, personalization rules, and cross-channel triggers.
  • Monitor journey performance, resolve execution issues, and partner with analytics to refine logic and improve outcomes.
  • Serve as a subject matter expert (SME) for AJO and AEP capabilities, and support upskilling efforts across the team.
  • Contribute to platform governance, best practices, and continuous improvement in journey orchestration.

What We're Looking For

  • Bachelor’s degree in marketing, business, or a related field or 3-5 years working within a marketing campaign delivery team.
  • 3+ years of experience in marketing operations, lifecycle marketing, or digital campaign execution.
  • 2+ years of hands-on experience configuring journeys in Adobe Journey Optimizer, Adobe Experience Platform, SalesForce Marketing Cloud or similar platforms.
  • Strong understanding of customer journey logic, event triggers, decision orchestration, and personalization.
  • Effective communicator with the ability to collaborate across technical and business teams.
  • Comfortable working in agile pod-based, or cross-functional environments.

Nice to Have

  • Adobe certifications in AEP or AJO.
  • Familiarity with Adobe Real-Time CDP, XDM schemas, or event tagging.
  • Experience in highly regulated industries such as healthcare or financial services.
  • Exposure to JSON, event payloads, or API-driven personalization.
  • Experience with responsive email design and accessibility standards.
  • Understanding of Next Best Action personalization logic frameworks.

Technical Stack

  • Adobe Experience Platform (AEP)
  • Adobe Journey Optimizer (AJO)
  • Adobe Real-Time CDP
  • SalesForce Marketing Cloud
  • JSON

Team & Environment

This role operates in a cross-functional, agile pod-based environment.

Benefits & Compensation

  • Compensation: $94,900 - $130,500 per year
  • Health benefits effective day one
  • Paid time off, holidays, volunteer time and jury duty pay
  • Recognition pay
  • 401(k) retirement savings plan with employer match
  • Tuition assistance
  • Scholarships for eligible dependents
  • Parental and caregiver leave
  • Employee charity matching program
  • Network Resource Groups (NRGs)
  • Career development opportunities

Work Mode

This is a hybrid role open to candidates in the United States.

It is the policy of Humana not to discriminate against any employee or applicant for employment because of race, color, religion, sex, sexual orientation, gender identity, national origin, age, marital status, genetic information, disability or protected veteran status.

Required Skills
Adobe Experience Platform (AEP)Adobe Journey Optimizer (AJO)Adobe Real-Time CDPSalesForce Marketing CloudJSONData AnalysisMarketing TechnologyCustomer Data PlatformsCampaign ManagementHIPAA Compliance
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Posted 4 months ago