Handshake is hiring a Product Specialist to ensure our education partners fully utilize our platform and adopt critical features. In this role, you will create strategies for driving engagement, lead trainings, and serve as a key point of contact between customers and internal teams to drive product adoption and partner competency.
What You'll Do
- Create repeatable strategies for driving engagement across education partners' teams and driving product adoption.
- Lead onsite and virtual trainings and 1:1 customer intake meetings to assess needs and promote feature usage.
- Combine detailed product expertise with sales acumen to drive product success with Top 500 Education partners and other accounts.
- Serve as a key point of contact for customers and internal teams, bridging the gap between technical specifications and customer needs.
- Provide clear and comprehensive technical guidance to customers on how to use Handshake's product to achieve their goals.
- Deliver personalized training sessions, both one-on-one and in group settings, tailored to the needs of customers like administrators and employer relations teams.
- Proactively identify and address customer-specific requirements, customizing product solutions for optimal fit.
- Collaborate with product development and engineering teams to ensure feasibility and implementation of customer-requested workflows.
- Provide insights and feedback from customer interactions to inform future product enhancements.
- Partner with customer success and product marketing teams to develop and deliver training offerings for diverse customer needs.
- Develop a comprehensive understanding of the entire product portfolio, including features, functionalities, and competitive advantages.
- Stay abreast of industry trends in EdTech and Career Services to identify product improvement opportunities.
- Proactively drive the expansion and deepening of product adoption and usage among career center partners.
- Gather, document, and share best practices on how education partners can leverage the platform to enhance student engagement.
- Provide consulting services to education partners to analyze and optimize their workflows to align with Handshake's product capabilities.
- Design and deliver engaging, interactive, and customized training programs that drive increased product usage.
- Leverage various training methodologies and tools to cater to different learning styles and preferences.
- Tailor training content and delivery to address the specific needs of various customer segments, industries, and stakeholders.
- Develop and deliver compelling product demonstrations, presentations, and proposals tailored to specific customer needs.
- Effectively communicate the unique value proposition of the product and how it addresses customer challenges.
- Cultivate strong, lasting relationships with key customers by listening to evolving needs and proactively addressing concerns.
What We're Looking For
- Deep understanding of the higher education and career services landscape.
- A willingness and ability to travel extensively, approximately 95% of the time.
- Proven experience working with SaaS platforms, or a demonstrated ability to quickly learn and adapt to new technologies.
- A proven track record of successfully training others on the effective utilization of complex SaaS tools and products.
- Demonstrated ability to deliver compelling and persuasive presentations that drive customer action and change.
- Experience building strong relationships with customers and navigating complex or challenging conversations with tact and diplomacy.
- Ability to work independently and collaboratively in a fast-paced, deadline-driven environment, effectively managing multiple priorities.
- Excellent communication skills, both written and verbal, with a strong executive presence.
- A highly curious and inquisitive mindset, always seeking new opportunities for discovery and growth.
- A critical and empathetic approach to understanding customer needs, coupled with a strategic problem-solving mindset.
- An analytical and methodical approach to identifying challenges, measuring impact, and driving continuous improvement.
Nice to Have
- 4+ years of Career Services/Higher Education leadership experience.
- 2+ years of in-depth experience with a complex SaaS platform.
- In-depth Handshake product knowledge.
- EdTech Customer Success, Sales Engineering or Implementation Specialist experience.
Team & Environment
You will work closely with customer success, product, sales, and marketing teams and report to the Senior Director of Success and Education.
Work Mode
This is an onsite position.



