Zoom is hiring a Product Marketing Manager to lead go-to-market and messaging for Zoom Virtual Agent (ZVA), its AI-enabled virtual agent solution. This individual contributor role is responsible for driving awareness, adoption, and strategy for ZVA across customer segments.
What You'll Do
- Lead the go-to-market strategy for Zoom Virtual Agent—driving awareness, pipeline, and adoption across customer segments.
- Craft target personas and growth ICPs, and build effective go-to-market targeting for each.
- Build and own compelling messaging and positioning that highlight ZVA’s AI-first capabilities.
- Create marketing and enablement plans aligned to sales priorities—developing tools such as personas, pitch decks, competitor insights, objection-handling guides, solution briefs, demos, and other customer-facing assets.
- Understand the market, segmentation, and global opportunities to position ZVA effectively and identify product attach strategies within the existing Zoom CX portfolio.
- Lead product launches by partnering closely with product, marketing, and enablement teams to align timing, positioning, and execution.
- Act as the voice and champion of the customer—leveraging insights from customers, internal stakeholders, and research to shape strategy, messaging, and customer use cases.
- Create impactful content and thought leadership assets, including solution briefs, demo scripts, web copy, and industry perspectives.
- Serve as a market-facing spokesperson and thought leader for Zoom Virtual Agent, representing customer success stories and Zoom’s differentiation in AI-first self-service.
What We're Looking For
- 5+ years of experience in product marketing, ideally in SaaS, CX, or AI-focused roles.
- Demonstrate a solid understanding of the customer experience landscape, including the strategic importance of self-service and automation in modern support environments.
- Show experience developing clear, concise messaging that communicates technical concepts in a human, benefits-first way.
- Show ability to manage multiple projects, meet deadlines, and collaborate cross-functionally.
- Demonstrate excellent storytelling skills, both written and verbal, and great attention to detail.
Nice to Have
- Show enthusiasm for innovation, generative AI, and the future of agentic automation in customer experience.
Team & Environment
This is an individual contributor role with no direct reports. You'll be part of the Zoom CX-marketing team, working cross-functionally with product, sales, design, and campaign teams.
Benefits & Compensation
- Compensation: $97,600.00 - $225,700.00 + equity as part of Zoom's Total Direct Compensation philosophy.
- A variety of perks, benefits, and options to help employees maintain their physical, mental, emotional, and financial health; support work-life balance; and contribute to their community.
Work Mode
This is a hybrid role based in the U.S.
At Zoom, we believe great work happens when people feel supported and empowered. We’re committed to fair hiring practices that ensure every candidate is evaluated based on skills, experience, and potential.
