Kognitos is hiring a Product Marketing Manager, Content & GTM, to translate our complex AI automation technology into clear, compelling messaging for a B2B audience. You will own the go-to-market content strategy, create hands-on content, and measure the impact of your work.

What You'll Do

Translate technical product details into clear, compelling messaging and narratives for a B2B audience.
Develop and execute the go-to-market content strategy, defining messaging for key personas and creating assets for every funnel stage.
Script, shoot, and edit engaging product demos, explainers, and thought leadership content for LinkedIn, X(Twitter), YouTube, and the company website.
Use AI-driven tools as a creative partner to accelerate workflow and amplify output.
Own content analytics, connecting work to lead generation, pipeline influence, and sales velocity, and iterating based on data.
Partner with the sales team to arm them with compelling content and assets for every stage of the customer journey.

What We're Looking For

5-8 years in a Product Marketing role within a B2B SaaS or enterprise technology company.
Proven track record of translating complex technical products into compelling messaging, positioning, and content.
Strong portfolio demonstrating go-to-market materials and content creation, especially video.
Extensive experience with modern marketing and sales platforms.
Hands-on expertise with an AI-first content workflow, using generative AI tools to accelerate the creative process.
Exceptional communication skills, both written and verbal.
Proficiency in using analytics to measure content performance, track key KPIs, and make data-driven decisions.
Bachelor’s degree in Marketing, Business, Communications, Journalism, or a related field.

Nice to Have

Engaging on-camera presence for hosting webinars or creating videos.

Technical Stack

Hubspot, Salesforce, HootSuite, Google Analytics, SEMrush, Ahrefs
Veo 3, Descript, Midjourney, CapCut

Team & Environment

You will report directly to the VP of Marketing. We believe that 'show, don't tell' is the golden rule of marketing complex products, see content as the fuel for a successful Go-to-Market strategy, and thrive on autonomy measured by impact.